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Meta-Analysis: Adaptogens for Stress and Focus
Can adaptogens help with stress and focus? Yes, they can. Research shows that natural compounds like L-Theanine and Ashwagandha support stress management, improve focus, and promote relaxation without drowsiness. Here's a quick summary of the findings:
- What are adaptogens? Natural substances used to help the body manage physical and mental stress.
- How do they work? They regulate stress hormones (like cortisol) and support mood-enhancing neurotransmitters (like serotonin).
- Proven results: 71% of users reported feeling more relaxed after consuming adaptogen-based products.
- Functional drinks: Products like IMPOSSIBREW®'s Social Blend™ combine adaptogens with ingredients like Vitamin B1 for stress relief and focus, offering an alcohol-free alternative.
With growing interest in functional beverages, adaptogens are paving the way for stress relief and improved mental clarity. While promising, further research is needed to optimise dosages, improve absorption, and personalise benefits.
Adaptogens: What Are They & Do They Work?
How Adaptogens Affect the Body
Recent research sheds light on how adaptogens influence the body's stress response. These natural compounds help the body manage both physical and mental stress. Studies, including those led by Dr Paul Chazot from Durham University, suggest that specific adaptogens play a role in keeping the body balanced during stressful situations.
Effects on the Stress Response System
Adaptogens interact with the body's regulatory systems, particularly the hypothalamic-pituitary-adrenal (HPA) axis. This interaction helps adjust the body's response to stress, aiding in maintaining stable hormone levels even during challenging times.
Stress Hormone Balance
Adaptogens are known to support stress hormone regulation by helping to manage cortisol levels and boosting neurotransmitters that improve mood. Ingredients like L-Theanine and Ashwagandha are widely recognised for their calming properties.
Here’s a quick look at how adaptogens can impact the body:
| Adaptogenic Effect | Physiological Impact |
|---|---|
| Serotonin Support | Helps improve mood and maintain emotional balance |
| Cortisol Regulation | Supports balanced stress hormone levels |
| Relaxation Response | Promotes calmness without causing drowsiness |
Research Findings on Effectiveness
Recent meta-analyses suggest that certain compounds can help ease stress and encourage relaxation. This aligns with the formulation approach behind Social Blend™, created in partnership with Dr Paul Chazot, a Bioscience Professor and Chair of Pharmacology at Durham University.
Key Ingredients in Focus
Social Blend™ includes two well-researched ingredients: L-Theanine and Ashwagandha. L-Theanine is known for promoting a sense of calm, while Ashwagandha is commonly used to support stress management.
"Social Blend™ is our proprietary alcohol alternative made from a blend of science-backed ingredients using patent-pending technology. Designed to replicate the sensory and social relaxing experience of drinking, minus the headaches (and bad decisions)." - IMPOSSIBREW® [1]
Comparing Results
The findings highlight how Social Blend™ combines these ingredients effectively. By integrating L-Theanine, Ashwagandha Root, and Vitamin B1, the formulation is designed to encourage relaxation and reduce stress, making it a functional addition to beverages.
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Use in Functional Drinks
Research has paved the way for incorporating adaptogens into functional drinks aimed at promoting stress relief and improving focus - all without compromising on flavour. These beverages combine science-backed ingredients to create products that are both effective and enjoyable.
Research-Based Ingredients
IMPOSSIBREW®'s Social Blend™, created alongside Dr Paul Chazot, a Bioscience Professor and Chair of Pharmacology at Durham University, is a standout example. This blend includes L-Theanine, Ashwagandha Root, Vitamin B1, and plant extracts, all carefully formulated to maximise absorption and interaction between ingredients. This science-led approach forms the foundation of their entire product range.
A survey involving over 1,000 participants revealed the following outcomes [1]:
| Outcome | Percentage |
|---|---|
| Felt more relaxed | 71% |
| Reduced alcohol intake | 88% |
| Recommended IMPOSSIBREW® to a friend | 95% |
IMPOSSIBREW® Product Line
IMPOSSIBREW® has turned adaptogen research into reality with its range of enhanced beverages. Using cryogenic fermentation, they achieve a rich, authentic flavour while protecting the active botanical ingredients. This commitment to quality was recognised with a Gold Medal in the No/Low beer category at the London Beer Competition.
One of their standout products, the Enhanced Lager, starts at £3.49 and has been praised by consumers for being a well-rounded alcohol alternative. In fact, three-quarters of users have described it as "the most complete alcohol alternative currently available on the market today" [1]. The lager is also gluten-free, containing less than 10 parts per million of gluten, making it suitable for those with dietary restrictions while still offering stress-relief benefits.
Research Gaps and Next Steps
Missing Research Areas
While progress has been made in adaptogen research, several key areas remain unexplored. These gaps are outlined in the table below:
| Research Gap | Current Challenge | Impact on Understanding |
|---|---|---|
| Dosage Optimisation | Limited data on personalised dosing | Uncertainty around ideal amounts for individuals |
| Bioavailability | Lack of studies on delivery methods | Unclear absorption rates across different formats |
| Individual Variation | Few insights into genetic factors | Limited knowledge on why responses vary |
These challenges highlight the need for further research to refine and improve adaptogen-based drink formulations.
Advancing Functional Drink Formulations
To push the boundaries of adaptogenic beverages, these gaps must be addressed. Researchers, including Dr Paul Chazot, are working to enhance the performance of adaptogenic compounds in drinks. This builds on existing advancements, such as the work seen in IMPOSSIBREW®'s Social Blend™ technology, which serves as a foundation for future developments.
Key areas for future research include:
- Understanding how individual biology influences adaptogen effectiveness
- Developing precise dosage recommendations tailored to personal factors
- Creating better delivery systems to improve how adaptogens are absorbed
The next steps in research focus on personalisation, taking into account factors like genetics, diet, and existing health conditions. This personalised approach aims to make adaptogenic drinks more effective in reducing stress and improving focus. It also builds on the current achievement of helping 88% of users cut back on alcohol consumption [1].
Summary
Studies show that ingredients like L-Theanine and Ashwagandha can help manage stress, improve focus, and encourage a sense of calm - key features of IMPOSSIBREW®'s Social Blend™ technology.
The results speak for themselves: 71% of users reported feeling more relaxed, data from 52 randomised, double-blind studies back the formulation, and 88% reduced their alcohol intake [1]. Adding to its credibility, IMPOSSIBREW® received a Gold Medal at the 2023 World Beer Awards for its non-alcoholic Lager and Pale Ale [1].
FAQs
How do adaptogens like L-Theanine and Ashwagandha help with reducing stress and improving focus?
Adaptogens such as L-Theanine and Ashwagandha are believed to support stress management and enhance focus by interacting with the body's stress response system. L-Theanine, commonly found in tea, may promote relaxation without causing drowsiness by influencing brain waves and neurotransmitters like GABA. Similarly, Ashwagandha, a traditional herb, is thought to help regulate cortisol levels, the hormone associated with stress, while also supporting mental clarity.
Although research, including meta-analyses, suggests potential benefits, individual results may vary, and further studies are needed to fully understand their effects. Always consult a healthcare professional before introducing new supplements into your routine.
Are there any side effects or things to consider when trying adaptogen-based drinks?
When trying adaptogen-based drinks such as those offered by IMPOSSIBREW®, it’s important to consider how your body may respond to the ingredients. The Social Blend™ in IMPOSSIBREW® includes ingredients like L-Theanine, Ashwagandha Root, and other plant extracts, which are carefully chosen to promote relaxation and focus.
While these ingredients are generally regarded as safe, individual reactions can vary. If you have any pre-existing health conditions, are taking medication, or are pregnant or breastfeeding, it’s always a good idea to consult a healthcare professional before introducing new functional ingredients into your diet.
Can adaptogens be tailored to work more effectively based on individual biology?
The effectiveness of adaptogens can vary between individuals due to differences in biology, such as metabolism, genetics, and overall health. While research suggests that adaptogens like ashwagandha and rhodiola may help reduce stress and improve focus, their impact can depend on factors like age, lifestyle, and specific health conditions.
For a more personalised approach, it’s recommended to consult a healthcare professional who can help determine which adaptogens might best suit your needs. Listening to your body and starting with small doses can also help you gauge their effects.
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What is IMPOSSIBREW®?
IMPOSSIBREW® is a pioneering non-alcoholic beer brand based in the UK that aims to create the world's most complete alcohol alternative using patent-pending technology.
Founded by Mark Wong in 2021 and working with some of the world's best professors, scientists and expert brewers, IMPOSSIBREW® specialises in expertly crafted non-alcoholic beers designed to match full ABV beers in both taste and feeling.
Product Range
IMPOSSIBREW® offers a range of enhanced non-alcoholic beers, including:
- Enhanced Lager (0.5% ABV)
- Enhanced Pale Ale (0.5% ABV)
- Limited Editions (Seasonal)
Key Benefits
The key feature that sets IMPOSSIBREW® apart is its proprietary "Social Blend™" - a combination of active botanical ingredients and nootropics using patent-pending technology* designed to recreate the relaxing effects of alcohol without the negative side effects.
Along with record-breaking quality flavour that comes from a unique process without removing alcohol.
Social Blend™ Ingredients
Developed with leading scientists in top UK universities, Social Blend™ includes:
- L-Theanine
- Ashwaghanda
- Soluble Plant Fibres
- Vitamin B1
- Various Plant Extracts.
These ingredients are chosen for their potential to boost serotonin, promote relaxation, and create a calming effect similar to the "one or two pint feeling" without hangovers.
See more details on our very own research paper, with over 1,000 participants:
- More than 70% said they felt relaxed after consuming IMPOSSIBREW®.
- 88% have reduced alcohol consumption since discovering IMPOSSIBREW®.
- 95% have told a friend about IMPOSSIBREW® after trying.
- 3/4 say that IMPOSSIBREW® is "the most complete alcohol alternative currently available on the market today".
Recognition
IMPOSSIBREW® has received several notable achievements:
- Featured on BBC's Dragons' Den
- Awarded the first and only Gold Medal in the No/Low beer category from the London Beer Competition
- Received multiple industry Gold awards in categories against Full-ABV beers
- Most followed No/Low Alcohol brand on TikTok globally.
Mission and Vision
IMPOSSIBREW® is on a mission to redefine non-alcoholic drinking by creating better-than-alcohol alternatives for those who love beer but want to avoid the health risks associated with alcohol consumption.
The company aims to become the global leading alcohol alternative brand, focusing on helping people transition to a healthier mode of relaxation without the traditional issues and side effects of alcohol.
Production and Ingredients
IMPOSSIBREW® combines traditional brewing methods with their proprietary Social Blend™ along with patent-pending technology*
The beers are made with traditional brewing ingredients such as water, malted barley, wheat, hops, and yeast, in addition to the Social Blend™ components - leveraging their unique cryogenic fermentation process, which means no alcohol is ever removed from the product - ensuring the most authentic quality taste you've come to expect.
Who is it for?
IMPOSSIBREW® caters to consumers who:
- Are busy professionals and parents who would like to unwind with a drink but don't want the hangovers.
- Enjoy the taste and relaxing experience of beer
- Are looking for healthier alternatives to alcohol, with lower calories, carbs and sugar
- Want to avoid hangovers and other negative effects of alcohol consumption
- Are interested in functional beverages with potential mood-enhancing properties
By offering a unique product that aims to replicate both the taste and feeling of alcoholic beer, IMPOSSIBREW® is positioning itself at the forefront of the growing non-alcoholic beverage market.
Get Started Today
Give it a try today with our Welcome Bundle and get 2 Free Beers with your first purchase. Get it delivered straight to your door, risk-free with our 30-day money-back guarantee.
We hope you enjoy them as much as we do and we can't wait for you to try.
*Patent pending in the UK under application number GB2415685.3
How does 'Social Blend™' work?
Social Blend™ is our proprietary alcohol alternative made from a blend of science-backed ingredients using patent-pending technology*.
Designed to replicate the sensory and social relaxing experience of drinking, minus the headaches (and bad decisions).
Developed with Dr Paul Chazot, Bioscience Professor and Chair of Pharmacology at Durham University.
Key Components and Mechanisms
- L-Theanine:
- Ashwagandha Root:
- Vitamin B1 (Thiamine):
- Various nootropic herbs:
Benefits
- Relaxation: The blend promotes a state of relaxation without the sedative effects typically associated with alcohol.
- Mental Calm: By boosting alpha brain waves and serotonin levels, it helps maintain a calm and focused mental state.
- Stress Relief: The combination of L-Theanine, Ashwagandha, and Vitamin B1 helps mitigate stress and anxiety.
- Mood Enhancement: The inclusion these ingredients and other botanicals supports mood regulation and overall positive outlook.
IMPOSSIBREW®'s Social Blend™ is a carefully crafted combination of nootropic and adaptogenic ingredients designed to offer a relaxing and mood-enhancing experience without the drawbacks of alcohol. It leverages the natural properties of its components to promote relaxation, reduce stress, and enhance mood, making it a unique alternative to traditional alcoholic beverages.
(Read our latest research paper here)
*Patent pending in the UK under application number GB2415685.3
Do you ship overseas?
We ship to the UK Mainland for free when you spend over £35
We aim to expand internationally soon - stay tuned!
If you have any queries, feel free to email: hello(@)impossibrew.co.uk
How long will it take to get my orders?
For UK mainland deliveries, normal orders processed here will take 1-3 business days to arrive, with an optional upgrade to Next Day Delivery available (12pm cut-off).
Delivery details will be provided in your confirmation email.
How is 0.5% ABV alcohol-free?
Yes, we know it's confusing. Isn't 0.5% ABV still alcoholic? Officially, 0.5% ABV is classified as Dealcoholised.
- In fact, most things we consume daily have more than 0.5% ABV
- Burger Rolls - 1.2% ABV
- Orange Juice - 0.5% ABV
- Ripe Banana - 0.5% ABV
After more than 2 years of research, we've found that the 0.5% ABV from our natural brewing process significantly increases both flavour and mouthfeel - without spiking your blood alcohol level (BAC).
Is it really gluten-free?
Yes, IMPOSSIBREW® Enhanced Lager is gluten-free. Even though it contains wheat and barley, our beers have been third-party tested to contain less than 10 parts per million (PPM) of gluten, which meets the criteria to be listed as, and labeled gluten-free.
Does it have alcohol tax?
No. While it is true that our beers don't contain alcohol, and thus don't incur UK alcohol duty, we'd like to highlight some factors here that might be helpful in reflecting the value we provide.
- One-to-One Brewing Process: At IMPOSSIBREW, we take pride in our unique brewing techniques. Unlike other non-alcoholic beers, our products are never diluted, watered-down, or have their alcohol content removed - and some even dilute their alcoholic beers up to 5x. This means that our brewing process involves the same level of craftsmanship, time, and resources as a traditional craft beer, resulting in comparable production costs.
- Effective Nootropics: In our commitment to creating the most relaxing non-alcoholic beers, we utilise only the highest quality nootropics as our active ingredients, in safe and effectives dosages. At current alcohol tax rates for a 5% ABV beer, the cost of our nootropics more than double that. Instead of contributing the amounts as tax, why not have it contribute to the product quality itself?
- Small Scale Brewing: Currently, we operate on a smaller scale, which makes us less competitive than large, commercial brewers (often +10,000x our brewing size). As a growing business, we are passionate about our mission to create unique, high-quality non-alcoholic experiences, and we truly appreciate your support. As we continue to grow and expand our production capabilities, we look forward to passing on even more savings to our valued community!
At IMPOSSIBREW, we prioritise offering our customers an enhanced, premium, non-alcoholic beer experience by combining innovative brewing techniques, quality active nootropic ingredients, and award-winning taste. While our pricing may differ from other non-alcoholic competitors, we believe that the value proposition and unique experience our beers provide are well worth it.
At the end of the day, tasting is believing. So give it a try and let us know what you think - risk-free with our IMPOSSIBREW® Guarantee.
Who shouldn't drink IMPOSSIBREW®?
It is not recommended for pregnant or breastfeeding women, those with certain medical conditions like GI disorders or hypertension, or individuals taking specific medications such as antidepressants or blood thinners. If you fall into any of these categories, it's best to consult with your doctor first.
Ashwagandha can lead to overstimulation (i.e. restlessness) if taken alongside thyroid medication.
What is your philosophy?
For thousands of years, we had only one way to unwind together. One way to let our guards down. One way to bridge the gap between who we are and who we are with others.
Not because it was perfect. But because it was all we had.
We decided that wasn't good enough.
We exist because we believe in a world where social connection doesn't demand compromise.
Where being present with others doesn't mean being absent from yourself. Where letting go doesn't mean losing control.This isn't about removing alcohol. This is about something better.
Our Social Blend™ technology isn't an accident. It's the result of questioning everything we thought we knew about social drinking. About working with scientists to understand what we're really seeking in these moments of connection. About daring to imagine something that wasn't possible before.
We believe the greatest innovations don't just solve problems - they change how we live. They make us question why we ever settled for less.
That's what we're building. Not just a drink, but a new way forward. A future where social connection comes without compromise. Where tradition meets innovation. Where science meets ritual.
This is the future of social drinking.
Got more questions?
Our customer support is available Monday to Friday: 9am - 5:30pm.
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