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As Seen on Dragons' Den.
IMPOSSIBREW® Welcome Bundle
847 reviews
Beer Enhanced with Social Blend™ (Relaxing Nootropics)
Rated "UK's Best Tasting Alcohol-Free Beer" by World Beer Awards.
Alcohol Free. Cryo-Fermented Brewing (<0.5% ABV). Never Diluted.
Low Carb. No Added Sugar. From 6 kCal Per 100ml. 100% Vegan.
✔ From £0.63 Per 100ml.
✔ Try Risk-free. 30-Day Money Back Guarantee.
Description
A perfect opportunity to try both our Bestselling Enhanced Hazy Pale and Lager - brewed with our impossibly relaxing Social Blend™ for a smooth buzz.
IMPOSSIBREW® ENHANCED HAZY PALE: Tropical, fruity notes of peach, pineapple and mango coupled with a lasting citrusy finish. Brewed at very low temperatures, the result is a hazy, fluffy and exceptionally bodied pale ale. Gluten-Free.
IMPOSSIBREW® ENHANCED LAGER: Based on a premium Japanese recipe. Dry-hopped and extensively conditioned for maximum flavour. The result is a refreshing and crisp lager beer with a clean and lingering citrus finish.
- How is our Lager Gluten-Free? Even though our lager contains barley and wheat, due to our process that uses a particular enzyme, this allows our beer to contain less than 20ppm of gluten.
Brewed with Social Blend™. Our proprietary alcohol alternative made from a blend of science-backed ingredients, designed to replicate the sensory and social experience of drinking, minus the headaches (and bad decisions).
Over 18s. Consume responsibly. This product is not recommended if you are breastfeeding, pregnant, or may become pregnant; have a medical condition, including but not limited to GI disorders, heart disease, or hypertension; taking any medication including but not limited to antidepressants, MAO inhibitors, blood thinners, or SSRIs.
Nutritional Information
IMPOSSIBREW LAGER - PER 100ML
| Energy: | 17kCal / 71.1kJ |
| Fat: | 0g |
| Of which saturates: | 0g |
| Carbohydrates: | 3.4g |
| Of which sugars: | 0.7g |
| Protein: | 0.5g |
| Salt: | <0.1g |
| Social Blend™ | 375mg |
IMPOSSIBREW HAZY PALE - PER 100ML
| Energy: | 6kCal / 27kJ |
| Fat: | <0.1g |
| Of which saturates: | <0.1g |
| Carbohydrates: | 1.2g |
| Of which sugars: | <0.1g |
| Protein: | <0.1g |
| Salt: | <0.1g |
| Social Blend™ | 375mg |
Get free UK Mainland Delivery when you order over £35.
IMPOSSIBREW® Welcome Bundle
Sale price£27.99
Regular price£32.00 (/)
847 reviews
95%
Have told friends about IMPOSSIBREW® after trying it.
*Customer Survey - May 2024
Where unwinding begins.
Where unwinding begins.
Powered by Social Blend™
Imagine all the good bits of alcohol without any of the bad.
Our proprietary alcohol alternative made from a blend of science-backed ingredients, designed to replicate the sensory and social relaxing experience of drinking, minus the headaches (and bad decisions).
Developed with Dr Paul Chazot, Bioscience Professor and Chair of Pharmacology at Durham University.
Learn More
Powered by Social Blend™
Imagine all the good bits of alcohol without any of the bad.
Our proprietary alcohol alternative made from a blend of science-backed ingredients, designed to replicate the sensory and social relaxing experience of drinking, minus the headaches (and bad decisions).
Developed with Dr Paul Chazot, Bioscience Professor and Chair of Pharmacology at Durham University.
Learn MoreL-Theanine
L-theanine is an amino acid found naturally in tea leaves. Traditionally used in rituals designed for relaxation. Read more here.
Ashwagandha Root
Ashwagandha (Withania somnifera) is a herb used in Ayurvedic medicine for relaxation. Read more here.
Plant Extract and Vitamin B1
Various nootropic plants designed for unwinding moments. Read more here.
71%
Felt more relaxed after drinking IMPOSSIBREW®
52
Peer-reviewed, double-blind, placebo-controlled studies.
Social Blend™ Explained in 10 Seconds.
TASTE
Not only both our beers have a Great Taste Award, both are also rated "UK's Best Tasting Alcohol-Free Beer" in the Lager and Pale Ale category by World Beer Awards.
RELAX
Our beers are brewed with Social Blend™, our proprietary alcohol alternative made from a blend of science-backed ingredients, designed to replicate the sensory, social and relaxing experience of drinking.
HEALTH
From not having hangovers, headaches (or bad decisions), to low calories, vegan and low carb.
World's First Beer with Relaxing Nootropics.
Non-Alcoholic. IMPOSSIBREW® is an impossibly relaxing non-alcoholic beer designed to replace alcohol. For a healthier daily wind down by recreating the closest possible experience - from look, taste to how it makes you feel.
Put simply, it's a way to enjoy drinking more, without worrying about your health.
World's First Beer with Relaxing Nootropics.
Non-Alcoholic. IMPOSSIBREW® is an impossibly relaxing non-alcoholic beer designed to replace alcohol. For a healthier daily wind down by recreating the closest possible experience - from look, taste to how it makes you feel.
Put simply, it's a way to enjoy drinking more, without worrying about your health.
From 6 Calories / 100ml
Low Calorie. Low Carb. 100% Vegan. Less than 0.5% ABV (Alcohol-free). Gluten-Free (Lager)
Award-winning Taste
Rated "UK's Best Non-Alcoholic Beer" by the prestigious World Beer Awards.
Social Blend™
Our proprietary alcohol alternative made from a blend of science-backed ingredients designed to replicate the sensory, social and relaxing experience of drinking. Read more here.
Our Story
"We definitely felt ourselves unwind more after drinking this."
Rated 4.6/5 - Based on 1,400+ Reviews
“Felt exactly the same twinkly boost from drinking.”
Rated 4.6/5 - Based on 1,400+ Reviews
“It tastes lovely, it really tastes good.” - Deborah Meaden (Dragons' Den Star)
Rated 4.6/5 - Based on 1,400+ Reviews
"Imitate the feeling of relaxation induced by traditional beer."
Rated 4.6/5 - Based on 1,400+ Reviews
'We tested one on a friend who didn’t even realise it wasn’t the real thing."
Rated 4.6/5 - Based on 1,400+ Reviews
“I don’t really like beer, but I can sit and drink the whole glass." - Sara Davis (Dragons' Den Star)
Rated 4.6/5 - Based on 1,400+ Reviews
Ingredients
Our ingredients range from classic beer ones, to innovative nootropics inspired by ancient traditions.
Tasting Notes
Lager. Dry-hopped with a clean and lingering citrus finish, coupled with floral and toffee notes.
Tasting Notes
Hazy Pale. Tropical, bitter and juicy notes of pineapple, grapefruit with a hint of kiwi and citrus.
T
T.C. Tried both the Lager and the Pale. Both very good beers, my favourite was the Pale. Neither of them had that horrible o% alcohol flavour or feel, I'd happily switch to these as a regular tipple.
M
Martin Shelley Definitely felt an effect after drinking, it's quite subtle and seems to work best on an empty stomach. Still has that alcohol free taste in my opinion but better than many.
C
Colin Wilkinson Decent lager perfect for post work or a lazy afternoon. Effect of 3 cans is quite similar to a couple of low/mid strength pints (3-4% abv). No after effects noticed. Signed up to a monthly supply.
R
Richard Morris Not convinced about the buzz 🐝 but definitely gave me a better nights sleep 😴 tried with and without on different nights. I preferred the lager. 🍺 worth a try good taste
P
Peter Cutting Agree with the majority - the pale ale is definitely up there in the top echelon of alcohol free - it’s definitely my go to. Not wholly convinced by the mood altering effects but it’s not that important an issue - don’t drink beer for its effect I want the taste - so more depth of flavour would be a nice plus … and push me to 5 stars. Also … more range would be great too.
New look. Now infinitely recyclable.
Same great taste. Brand new look.
Hearing your feedback on our packaging over the last 3 years, we’ve stripped it back to only include what’s important.
We hope that you now feel just as good about what’s on the outside as what’s on the inside. The new cans feel incredibly special in person, and we can’t wait to get them out to you.
Less plastic. Less waste. More recyclable.
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Any questions we haven't answered?
Find our most commonly asked questions below or ask our AI Brewer for instant answers.
Do you ship overseas?
We ship to the UK Mainland for free when you spend over £35 and to Northern Ireland (additional courier charges may apply).
We aim to expand internationally soon - stay tuned!
If you have any queries, feel free to email: hello(@)impossibrew.co.uk
How long will it take to get my orders?
For UK mainland deliveries, normal orders processed here will take 1-3 business days to arrive, with an optional upgrade to Next Day Delivery available (12pm cut-off).
Delivery details will be provided in your confirmation email.
How does 'Social Blend™' work?
The Social Blend™ by IMPOSSIBREW® is designed to provide a relaxing and mood-enhancing experience without the negative effects of alcohol. It achieves this through a combination of nootropic herbs and active plant-based ingredients that work synergistically to promote relaxation and stress relief.
Key Components and Mechanisms
- L-Theanine:
- Ashwagandha Root:
- Vitamin B1 (Thiamine):
- Various nootropic herbs:
Benefits
- Relaxation: The blend promotes a state of relaxation without the sedative effects typically associated with alcohol.
- Mental Calm: By boosting alpha brain waves and serotonin levels, it helps maintain a calm and focused mental state.
- Stress Relief: The combination of L-Theanine, Ashwagandha, and Vitamin B1 helps mitigate stress and anxiety.
- Mood Enhancement: The inclusion these ingredients and other botanicals supports mood regulation and overall positive outlook.
IMPOSSIBREW®'s Social Blend™ is a carefully crafted combination of nootropic and adaptogenic ingredients designed to offer a relaxing and mood-enhancing experience without the drawbacks of alcohol. It leverages the natural properties of its components to promote relaxation, reduce stress, and enhance mood, making it a unique alternative to traditional alcoholic beverages.
How is 0.5% ABV alcohol-free?
Yes, we know it's confusing. Isn't 0.5% ABV still alcoholic? Officially, 0.5% ABV is classified as Dealcoholised.
- In fact, most things we consume daily have more than 0.5% ABV
- Burger Rolls - 1.2% ABV
- Orange Juice - 0.5% ABV
- Ripe Banana - 0.5% ABV
After more than 2 years of research, we've found that the 0.5% ABV from our natural brewing process significantly increases both flavour and mouthfeel - without spiking your blood alcohol level (BAC).
Is it really gluten-free?
Yes, IMPOSSIBREW® Enhanced Lager is gluten-free. Even though it contains wheat and barley, our beers have been third-party tested to contain less than 10 parts per million (PPM) of gluten, which meets the criteria to be listed as, and labeled gluten-free.
Does it have alcohol tax?
No. While it is true that our beers don't contain alcohol, and thus don't incur UK alcohol duty, we'd like to highlight some factors here that might be helpful in reflecting the value we provide.
- One-to-One Brewing Process: At IMPOSSIBREW, we take pride in our unique brewing techniques. Unlike other non-alcoholic beers, our products are never diluted, watered-down, or have their alcohol content removed - and some even dilute their alcoholic beers up to 5x. This means that our brewing process involves the same level of craftsmanship, time, and resources as a traditional craft beer, resulting in comparable production costs.
- Effective Nootropics: In our commitment to creating the most relaxing non-alcoholic beers, we utilise only the highest quality nootropics as our active ingredients, in safe and effectives dosages. At current alcohol tax rates for a 5% ABV beer, the cost of our nootropics more than double that. Instead of contributing the amounts as tax, why not have it contribute to the product quality itself?
- Small Scale Brewing: Currently, we operate on a smaller scale, which makes us less competitive than large, commercial brewers (often +10,000x our brewing size). As a growing business, we are passionate about our mission to create unique, high-quality non-alcoholic experiences, and we truly appreciate your support. As we continue to grow and expand our production capabilities, we look forward to passing on even more savings to our valued community!
At IMPOSSIBREW, we prioritise offering our customers an enhanced, premium, non-alcoholic beer experience by combining innovative brewing techniques, quality active nootropic ingredients, and award-winning taste. While our pricing may differ from other non-alcoholic competitors, we believe that the value proposition and unique experience our beers provide are well worth it.
At the end of the day, tasting is believing. So give it a try and let us know what you think - risk-free with our IMPOSSIBREW® Guarantee.
Got more questions?
Our customer support is available Monday to Friday: 9am - 5:30pm.