5 Metabolic Benefits of Non-Alcoholic Functional Beer

Non-alcoholic functional beer is gaining popularity for its potential health benefits. These drinks, enriched with natural compounds like polyphenols and vitamins, may support metabolic health by improving gut bacteria, aiding weight management, and regulating blood sugar and cholesterol levels. Here’s a quick summary of the metabolic benefits:
- Gut Health: Boosts gut bacteria diversity, reducing inflammation and improving nutrient absorption.
- Intestinal Barrier Support: Strengthens the gut lining, lowering inflammation risks.
- Weight Management: Lower calorie content compared to regular beer, with compounds that may enhance metabolism.
- Blood Sugar and Cholesterol Control: Helps regulate glucose and lipid levels, reducing metabolic risks.
- Functional Ingredients: Packed with bioactive compounds that promote overall metabolic wellness.
Choosing low-calorie, low-sugar options like IMPOSSIBREW® can maximise these benefits while complementing a balanced lifestyle.
Alcohol-Free Beer: The Health Benefits You Didn't Expect!
1. Improves Gut Bacteria Diversity
A well-balanced gut microbiome plays a crucial role in regulating blood sugar, strengthening immunity, and aiding nutrient absorption. Non-alcoholic functional beer, packed with polyphenols and crafted through natural fermentation, has been shown to enhance this diversity.
Scientific Evidence Supporting Metabolic Benefits
Research has increasingly highlighted the gut health benefits of non-alcoholic beer. A 2022 study published in the Journal of Agricultural and Food Chemistry explored this in a randomised, double-blind trial. Conducted by researchers at NOVA Medical School in Lisbon, the study observed 22 healthy men (average age 35) who consumed 330 ml of either non-alcoholic beer (0.0% alcohol) or regular beer (5.2% alcohol) daily for four weeks [5]. Both groups experienced increased gut bacterial diversity, but the non-alcoholic beer group achieved this without the potential downsides of alcohol.
"These results suggest the effects of beer on gut microbiota modulation are independent of alcohol and may be mediated by beer polyphenols", explained lead researcher Cláudia Marques [5].
Another study examined the impact of non-alcoholic beer on 35 adults. Participants consumed 355 ml daily over 30 days, leading to an increase in beneficial Bacteroidetes bacteria, which are linked to improved metabolism. At the same time, levels of Firmicutes, often associated with weight gain when overly abundant, decreased [6]. These changes contributed to reduced inflammation and better intestinal function.
Impact on Gut Health and Inflammation
The shifts in gut microbiota observed during these studies have important implications for overall metabolic health. Many participants began with an imbalanced bacterial profile, which moved towards a healthier equilibrium over the course of the trials [5]. This increased diversity supports the production of short-chain fatty acids, known to reduce inflammation and strengthen the intestinal barrier.
"Moderate consumption of NAB has a positive effect on human health via supplementation of biologically active polyphenols and phenolic acids, and by enrichment of the gut microbiota diversity with beneficial bacteria, while the presence of alcohol in AB interferes with this beneficial effect", concluded researchers Hernández-Quiroz et al. [6].
Functional Ingredients Contributing to Gut Health
Beyond its impact on gut bacteria, non-alcoholic beer contains functional ingredients that further support gut health. Around 70–80% of beer's phenolic compounds come from malt, while hops contribute the remaining 20–30% [7]. Only a small fraction - 5–10% - of these polyphenols is absorbed in the digestive system, with the rest reaching the colon, where gut microbes transform them into beneficial compounds [7].
Some modern non-alcoholic beer formulations go a step further, incorporating botanicals and adaptogens like psyllium husk powder. These additions offer extra fibre and other wellness benefits that can bolster gut health [8]. Additionally, the fermentation process itself introduces beneficial microorganisms, further enriching the diversity of the gut microbiome [4].
IMPOSSIBREW® takes this science to the next level with its Social Blend™. This formulation combines traditional beer polyphenols with carefully selected functional ingredients, designed to promote gut health and overall wellbeing.
2. Strengthens Intestinal Barrier Function
The intestinal barrier plays a crucial role in protecting the body from harmful substances while letting essential nutrients pass through. When this barrier is weakened, it can lead to inflammation and metabolic problems, making its maintenance vital for overall well-being. Scientific studies underline the importance of supporting this barrier.
Scientific Evidence Supporting Metabolic Benefits
A 2022 randomised, double-blind, controlled trial explored how non-alcoholic beer affects intestinal barrier function. The study involved 22 healthy men who drank 330 mL of non-alcoholic beer (0.0% alcohol) daily for four weeks. The results showed an increase in faecal ALP (alkaline phosphatase) activity, from 156 ± 116 to 230 ± 114 nmol/min/mg protein (P = 0.051) [5]. ALP is a key marker for intestinal barrier integrity because it deactivates lipopolysaccharide (LPS), a compound that can trigger inflammation and increase intestinal permeability. This improvement is likely linked to higher levels of butyrate, a short-chain fatty acid known to stimulate ALP activity [5].
Impact on Gut Health and Inflammation
Strengthening the intestinal barrier doesn’t just maintain balance in the gut; it also helps control inflammation. By deactivating LPS, ALP reduces inflammatory responses and encourages the growth of beneficial gut bacteria [5]. Non-alcoholic functional beer, rich in polyphenols, further supports gut health by inhibiting harmful bacteria like Clostridium perfringens and Clostridium difficile, while promoting beneficial strains such as Bifidobacterium. Additionally, flavonols in the beer encourage the growth of Lactobacillus and Bifidobacterium, which may also help reduce plasma C-reactive protein levels, a marker of inflammation [9].
Functional Ingredients and Their Role
The gut-friendly benefits of non-alcoholic functional beer are closely tied to its high polyphenol content. These compounds interact with gut microbes to enhance barrier integrity. Beer, particularly, is a rich source of isoxanthohumol, a compound derived from hops. During brewing, xanthohumol - found in hops - is converted into isoxanthohumol, retaining its biological activity. Both compounds have been linked to reduced oxidative stress and a lower risk of metabolic disorders [5].
IMPOSSIBREW® incorporates these scientific insights into its formulations. Their Social Blend™ combines traditional beer polyphenols with additional functional ingredients, creating a unique synergy that supports intestinal barrier health while delivering the familiar enjoyment of beer.
3. Aids Healthy Weight Management
Beyond its digestive perks, non-alcoholic functional beer also plays a role in supporting healthy weight management.
Choosing low-calorie drinks is a smart move for managing weight, and non-alcoholic functional beer fits the bill perfectly. It not only delivers fewer calories but also includes bioactive compounds that may help boost metabolism.
Scientific Evidence Supporting Metabolic Benefits
To put things into perspective, a standard 5% ABV lager contains around 150 calories per 330 ml. In contrast, non-alcoholic beers average about 70 calories per serving. Take IMPOSSIBREW® Hazy Pale as an example - just 27 calories per 440 ml can! [10][11][13].
But it’s not just about the calorie count. Studies suggest these reductions can have real metabolic benefits. For instance, research on mice fed a high-fat diet supplemented with iso-α-acids (compounds found in hops) showed significant reductions in body weight, fat deposits, and triglyceride levels compared to those without supplementation [12]. Another clinical trial involving prediabetic individuals found that consuming 32–48 mg/day of iso-humulones for eight weeks lowered fasting blood glucose and haemoglobin A1c levels. By 12 weeks, those on the higher dose also saw reductions in total fat and BMI [12].
How Weight, Blood Lipids, and Glucose Are Affected
One of the challenges with alcohol is its impact on the liver’s ability to burn fat. Dr Michael Jensen, an obesity researcher at the Mayo Clinic, explains:
"In general, alcohol intake is associated with bigger waists, because when you drink alcohol, the liver burns alcohol instead of fat" [14].
Non-alcoholic functional beer avoids this issue entirely, allowing the liver to prioritise fat-burning. Additionally, regular consumption has been linked to greater gut microbiota diversity, which is associated with better metabolic health and reduced body fat [10]. This metabolic boost adds to the array of benefits offered by non-alcoholic functional beer, making it a well-rounded choice for health-conscious individuals.
Functional Ingredients That Support Weight Management
The polyphenols in non-alcoholic beer contribute to weight management by influencing key pathways like AMP-activated protein kinase. They also help reduce inflammation, limit fat cell formation, and improve insulin sensitivity [15][16][17].
IMPOSSIBREW®’s Social Blend™ takes it a step further by combining traditional beer polyphenols with nootropics and adaptogens. This unique mix not only helps cut calorie intake but also supports metabolic function, making it a standout option for those looking to maintain a healthy weight.
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4. Controls Blood Lipids and Glucose Levels
Non-alcoholic functional beer has been shown to influence blood sugar and cholesterol levels - two crucial factors for long-term health.
Scientific Evidence Supporting Metabolic Benefits
A 2025 study published in Nutrients explored the metabolic effects of different types of non-alcoholic beers on 44 men. The findings revealed that the impacts varied depending on the beer type: mixed beers increased fasting glucose, wheat beers raised insulin and C-peptide levels, while pilsener-style beers reduced cholesterol and LDL levels [3].
Dr Henriette Kreimeyer commented on these results:
"We concluded that the metabolic alterations seen are probably due to the caloric and sugar content in NABs, rather than polyphenols" [21].
This research provides valuable insight into how these metabolic changes might translate into broader clinical benefits.
Effects on Blood Lipids and Glucose
In a 2009 study, 29 post-menopausal nuns aged 58–73 consumed 500 ml of alcohol-free beer daily for 45 days. Among participants with initial cholesterol levels above 240 mg/dL, there was a significant reduction in total cholesterol. Additionally, the study noted lower levels of oxidised LDL cholesterol and improvements in oxidative stress markers, which point to potential cardiovascular benefits [20].
When it comes to blood sugar, the type of carbohydrates in non-alcoholic beer plays a key role. Regular beer has a glycaemic index (GI) of 119, while alcohol-free beer typically has a lower GI of 80. Some formulations with modified carbohydrates can further enhance glycaemic responses [18].
Role of Functional Ingredients in Metabolic Control
Beyond their effects on carbohydrates and lipids, the functional ingredients in non-alcoholic beers contribute to better metabolic health.
For example, hops - a staple in beer production - are rich in polyphenols, which have antioxidant and anti-inflammatory properties that support heart health [19]. Some advanced formulations go a step further by including modified carbohydrates like isomaltulose, which has a low GI of 32, and resistant maltodextrin. One study found that participants with type 2 diabetes and those who were overweight or obese experienced an 11.1% drop in insulin concentrations and improvements in insulin resistance after consuming 660 ml of alcohol-free beer enriched with these ingredients daily [18].
Building on these findings, IMPOSSIBREW®’s Social Blend™ integrates traditional polyphenols with nootropics and adaptogens to help regulate blood sugar and lipid levels without the typical metabolic disruptions associated with alcohol. This innovative approach promotes healthy metabolic function while avoiding the downsides of alcohol consumption.
Choosing non-alcoholic beers made with natural ingredients and containing less than 5 g of sugar per 100 ml can help maximise these metabolic benefits [1].
5. Contains Functional Ingredients with Metabolic Benefits
Non-alcoholic functional beers are more than just an alternative to traditional brews - they pack a punch when it comes to metabolic wellness. Thanks to their blend of bioactive compounds like polyphenols, B vitamins, minerals, and amino acids, these beverages provide added benefits beyond quenching your thirst [1].
Scientific Evidence Supporting Metabolic Benefits
Research continues to uncover the metabolic perks of these functional ingredients. For instance, a 2012 study found that daily consumption of non-alcoholic beers improved endothelial function and reduced markers of inflammation [2]. Additionally, emerging studies suggest these compounds may help reduce stress, contributing to overall metabolic balance [2].
Impact on Gut Health and Inflammation
The role of non-alcoholic beer in gut health has been explored in trials like the one conducted by NOVA Medical School. Their findings revealed that the positive effects on gut microbiota diversity are linked to beer polyphenols rather than alcohol content [5].
"These results suggest the effects of beer on gut microbiota modulation are independent of alcohol and may be mediated by beer polyphenols." - Cláudia Marques et al. [5]
Incorporating Advanced Functional Ingredients
The latest advancements in non-alcoholic functional beers are pushing boundaries with the addition of ingredients that further promote metabolic health. Polyphenols, naturally abundant in beer, offer antioxidant, anti-inflammatory, and stress-modulating properties [22]. These include flavonoids, phenolic acids, and isoxanthohumol, making beer a rich source of these beneficial compounds [5].
Some formulations are even incorporating adaptogenic mushrooms. For example, a 2018 clinical trial found that consuming 2 g/day of Chaga extract for eight weeks significantly boosted antioxidant capacity and reduced inflammation [23]. Another study in 2020 showed that elderly participants taking 1,800 mg of Lion's Mane daily experienced improved cognitive function and stress resilience [23].
IMPOSSIBREW®'s Social Blend™ takes this concept further by combining traditional beer polyphenols with nootropics and adaptogens, offering support for both metabolic and cognitive health. This innovative approach showcases the potential of non-alcoholic beers to deliver comprehensive metabolic benefits. For maximum impact, opt for non-alcoholic beers made with natural ingredients, minimal sugar, and enjoy them as part of a balanced lifestyle [1].
Comparison Table
Metabolic effects can vary quite a bit depending on the type of non-alcoholic beer (NAB) you choose. A study published in Nutrients in May 2025 by researchers at Knappschaft Kliniken University Hospital Bochum explored how different NABs impact metabolism. Led by Henriette Kreimeyer, the study followed 44 healthy young men who consumed 660ml of various NABs daily for four weeks [3].
The results showed that pilsener stood out as the most metabolically neutral choice. While pilsener had minimal impact on glucose levels and fat metabolism - comparable to water - mixed and wheat beers were linked to negative effects on glucose regulation and fat processing. These findings point to the importance of choosing NABs that better align with metabolic health.
Non-Alcoholic Beer Type | Effect on Glucose | Effect on Cholesterol | Effect on Triglycerides | Calories (660ml) | Sugar Content |
---|---|---|---|---|---|
Pilsener | No significant effect | Decreased cholesterol and LDL levels | Decreased (not statistically significant) | 733 | 18g |
Wheat Beer | Increased insulin, C-peptide | No changes observed | Increased | 706 | 24g |
Mixed Beer | Increased fasting glucose | Increased cholesterol and LDL cholesterol | Increased | 752 | Not specified |
The researchers concluded that these differences largely come down to calorie and sugar content, rather than any benefits from polyphenols. This highlights the practical need to opt for NABs with fewer calories and less sugar.
"In summary, the consumption of non-alcoholic beverages has unfavourable effects on metabolism, mainly driven by their calorie and sugar contents. The small residual alcohol content (up to 0.5%) may also contribute to these outcomes. Non-alcoholic pilsener has fewer adverse effects compared to other drinks, but no benefit when compared to no consumption of NAB." - Henriette Kreimeyer et al. [3]
The study also looked at gut microbiota changes, which varied by beer type. Pilsener consumption was associated with an increase in beneficial Actinobacteria and a decrease in Firmicutes, suggesting a more balanced gut environment. Wheat beer, on the other hand, increased Actinobacteria but reduced Bacteroidetes [19].
Despite pilsener’s relatively better performance, the research makes it clear that even the most "metabolically friendly" non-alcoholic beers don’t offer any advantage over water when it comes to metabolic health [3].
For those looking to make smarter choices, beers with lower calorie and sugar content are the way to go. IMPOSSIBREW®'s range, designed with its Social Blend™ technology, is a good example, focusing on low calories and sugar while incorporating functional ingredients aimed at promoting wellness.
Conclusion
Non-alcoholic functional beer can offer genuine metabolic perks when chosen wisely. Research highlights that these beverages can enhance gut bacteria diversity, fortify intestinal barrier function, aid in maintaining a healthy weight, and help regulate blood lipids and glucose levels. However, the key lies in selecting the right options.
Evidence suggests that low-calorie, low-sugar choices yield the best metabolic benefits. The distinction often boils down to calorie and sugar content.
To get the most out of these beverages, look for beers with less than 5g of sugar per 100ml and no more than 150 calories per can [1]. Opt for products made with natural ingredients like malt, hops, water, and yeast, steering clear of artificial additives.
Certain brands excel in meeting these standards. One standout example is IMPOSSIBREW®, a UK-based company that has developed its unique Social Blend™ technology to create low-calorie, functional beers. Their Enhanced Lager and Enhanced Pale Ale are not only vegan-friendly but also gluten-free, with the lager containing less than 10 parts per million of gluten. Impressively, 88% of their customers have reported reducing alcohol consumption since discovering the brand. This demonstrates how carefully crafted non-alcoholic beers can support both health and lifestyle goals.
While non-alcoholic functional beer isn't a magical solution, selecting products with functional ingredients and minimal sugar can complement a balanced lifestyle. The metabolic benefits are real, but they depend on making informed and thoughtful choices.
FAQs
How can non-alcoholic functional beer support gut health?
Non-alcoholic functional beer offers a surprising benefit: it can help promote gut health by encouraging a healthier balance of gut bacteria. Research indicates that it may boost bacterial diversity and positively impact the gut microbiota, both of which are associated with better digestion and overall wellness.
Unlike traditional beer, these non-alcoholic options skip the downsides of alcohol but retain beneficial compounds like polyphenols. These compounds are known to support gut health, making this type of beer an appealing choice for anyone who wants to enjoy a drink while keeping their digestive health in mind.
What ingredients in non-alcoholic functional beer help with weight management, and how do they work?
Non-alcoholic functional beers often feature ingredients like resistant maltodextrin and isomaltulose, which offer potential benefits for weight management. Resistant maltodextrin works by limiting calorie absorption during digestion, while isomaltulose helps maintain steady blood sugar levels, which can play a role in appetite control and energy regulation.
By combining these elements, these beers provide a drink that not only delivers on flavour but also supports healthier metabolic functions - an appealing option for anyone aiming to manage their weight without sacrificing taste.
Are there any drawbacks to drinking non-alcoholic functional beer for metabolic health?
Non-alcoholic functional beer can be a great choice for those looking to enjoy a beverage with potential health perks, but there are a few things to watch out for. Some options might include added sugars or have a higher calorie count, which could impact blood sugar levels and contribute to weight gain if consumed too often.
Even though these drinks lack alcohol, which eliminates certain risks, it’s still essential to enjoy them in moderation as part of a balanced diet and healthy lifestyle. Take a moment to review the nutritional labels to make sure they fit with your dietary needs and goals.
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What is IMPOSSIBREW®?
IMPOSSIBREW® is a pioneering non-alcoholic beer brand based in the UK that aims to create the world's most complete alcohol alternative using patent-pending technology.
Founded by Mark Wong in 2021 and working with some of the world's best professors, scientists and expert brewers, IMPOSSIBREW® specialises in expertly crafted non-alcoholic beers designed to match full ABV beers in both taste and feeling.
Product Range
IMPOSSIBREW® offers a range of enhanced non-alcoholic beers, including:
- Enhanced Lager (0.5% ABV)
- Enhanced Pale Ale (0.5% ABV)
- Limited Editions (Seasonal)
Key Benefits
The key feature that sets IMPOSSIBREW® apart is its proprietary "Social Blend™" - a combination of active botanical ingredients and nootropics using patent-pending technology* designed to recreate the relaxing effects of alcohol without the negative side effects.
Along with record-breaking quality flavour that comes from a unique process without removing alcohol.
Social Blend™ Ingredients
Developed with leading scientists in top UK universities, Social Blend™ includes:
- L-Theanine
- Ashwaghanda
- Soluble Plant Fibres
- Vitamin B1
- Various Plant Extracts.
These ingredients are chosen for their potential to boost serotonin, promote relaxation, and create a calming effect similar to the "one or two pint feeling" without hangovers.
See more details on our very own research paper, with over 1,000 participants:
- More than 70% said they felt relaxed after consuming IMPOSSIBREW®.
- 88% have reduced alcohol consumption since discovering IMPOSSIBREW®.
- 95% have told a friend about IMPOSSIBREW® after trying.
- 3/4 say that IMPOSSIBREW® is "the most complete alcohol alternative currently available on the market today".
Recognition
IMPOSSIBREW® has received several notable achievements:
- Featured on BBC's Dragons' Den
- Awarded the first and only Gold Medal in the No/Low beer category from the London Beer Competition
- Received multiple industry Gold awards in categories against Full-ABV beers
- Most followed No/Low Alcohol brand on TikTok globally.
Mission and Vision
IMPOSSIBREW® is on a mission to redefine non-alcoholic drinking by creating better-than-alcohol alternatives for those who love beer but want to avoid the health risks associated with alcohol consumption.
The company aims to become the global leading alcohol alternative brand, focusing on helping people transition to a healthier mode of relaxation without the traditional issues and side effects of alcohol.
Production and Ingredients
IMPOSSIBREW® combines traditional brewing methods with their proprietary Social Blend™ along with patent-pending technology*
The beers are made with traditional brewing ingredients such as water, malted barley, wheat, hops, and yeast, in addition to the Social Blend™ components - leveraging their unique cryogenic fermentation process, which means no alcohol is ever removed from the product - ensuring the most authentic quality taste you've come to expect.
Who is it for?
IMPOSSIBREW® caters to consumers who:
- Are busy professionals and parents who would like to unwind with a drink but don't want the hangovers.
- Enjoy the taste and relaxing experience of beer
- Are looking for healthier alternatives to alcohol, with lower calories, carbs and sugar
- Want to avoid hangovers and other negative effects of alcohol consumption
- Are interested in functional beverages with potential mood-enhancing properties
By offering a unique product that aims to replicate both the taste and feeling of alcoholic beer, IMPOSSIBREW® is positioning itself at the forefront of the growing non-alcoholic beverage market.
Get Started Today
Give it a try today with our Welcome Bundle and get 2 Free Beers with your first purchase. Get it delivered straight to your door, risk-free with our 30-day money-back guarantee.
We hope you enjoy them as much as we do and we can't wait for you to try.
*Patent pending in the UK under application number GB2415685.3
How does 'Social Blend™' work?
Social Blend™ is our proprietary alcohol alternative made from a blend of science-backed ingredients using patent-pending technology*.
Designed to replicate the sensory and social relaxing experience of drinking, minus the headaches (and bad decisions).
Developed with Dr Paul Chazot, Bioscience Professor and Chair of Pharmacology at Durham University.
Key Components and Mechanisms
- L-Theanine:
- Ashwagandha Root:
- Vitamin B1 (Thiamine):
- Various nootropic herbs:
Benefits
- Relaxation: The blend promotes a state of relaxation without the sedative effects typically associated with alcohol.
- Mental Calm: By boosting alpha brain waves and serotonin levels, it helps maintain a calm and focused mental state.
- Stress Relief: The combination of L-Theanine, Ashwagandha, and Vitamin B1 helps mitigate stress and anxiety.
- Mood Enhancement: The inclusion these ingredients and other botanicals supports mood regulation and overall positive outlook.
IMPOSSIBREW®'s Social Blend™ is a carefully crafted combination of nootropic and adaptogenic ingredients designed to offer a relaxing and mood-enhancing experience without the drawbacks of alcohol. It leverages the natural properties of its components to promote relaxation, reduce stress, and enhance mood, making it a unique alternative to traditional alcoholic beverages.
(Read our latest research paper here)
*Patent pending in the UK under application number GB2415685.3
Do you ship overseas?
We ship to the UK Mainland for free when you spend over £35
We aim to expand internationally soon - stay tuned!
If you have any queries, feel free to email: hello(@)impossibrew.co.uk
How long will it take to get my orders?
For UK mainland deliveries, normal orders processed here will take 1-3 business days to arrive, with an optional upgrade to Next Day Delivery available (12pm cut-off).
Delivery details will be provided in your confirmation email.
How is 0.5% ABV alcohol-free?
Yes, we know it's confusing. Isn't 0.5% ABV still alcoholic? Officially, 0.5% ABV is classified as Dealcoholised.
- In fact, most things we consume daily have more than 0.5% ABV
- Burger Rolls - 1.2% ABV
- Orange Juice - 0.5% ABV
- Ripe Banana - 0.5% ABV
After more than 2 years of research, we've found that the 0.5% ABV from our natural brewing process significantly increases both flavour and mouthfeel - without spiking your blood alcohol level (BAC).
Is it really gluten-free?
Yes, IMPOSSIBREW® Enhanced Lager is gluten-free. Even though it contains wheat and barley, our beers have been third-party tested to contain less than 10 parts per million (PPM) of gluten, which meets the criteria to be listed as, and labeled gluten-free.
Does it have alcohol tax?
No. While it is true that our beers don't contain alcohol, and thus don't incur UK alcohol duty, we'd like to highlight some factors here that might be helpful in reflecting the value we provide.
- One-to-One Brewing Process: At IMPOSSIBREW, we take pride in our unique brewing techniques. Unlike other non-alcoholic beers, our products are never diluted, watered-down, or have their alcohol content removed - and some even dilute their alcoholic beers up to 5x. This means that our brewing process involves the same level of craftsmanship, time, and resources as a traditional craft beer, resulting in comparable production costs.
- Effective Nootropics: In our commitment to creating the most relaxing non-alcoholic beers, we utilise only the highest quality nootropics as our active ingredients, in safe and effectives dosages. At current alcohol tax rates for a 5% ABV beer, the cost of our nootropics more than double that. Instead of contributing the amounts as tax, why not have it contribute to the product quality itself?
- Small Scale Brewing: Currently, we operate on a smaller scale, which makes us less competitive than large, commercial brewers (often +10,000x our brewing size). As a growing business, we are passionate about our mission to create unique, high-quality non-alcoholic experiences, and we truly appreciate your support. As we continue to grow and expand our production capabilities, we look forward to passing on even more savings to our valued community!
At IMPOSSIBREW, we prioritise offering our customers an enhanced, premium, non-alcoholic beer experience by combining innovative brewing techniques, quality active nootropic ingredients, and award-winning taste. While our pricing may differ from other non-alcoholic competitors, we believe that the value proposition and unique experience our beers provide are well worth it.
At the end of the day, tasting is believing. So give it a try and let us know what you think - risk-free with our IMPOSSIBREW® Guarantee.
Who shouldn't drink IMPOSSIBREW®?
It is not recommended for pregnant or breastfeeding women, those with certain medical conditions like GI disorders or hypertension, or individuals taking specific medications such as antidepressants or blood thinners. If you fall into any of these categories, it's best to consult with your doctor first.
Ashwagandha can lead to overstimulation (i.e. restlessness) if taken alongside thyroid medication.
What is your philosophy?
For thousands of years, we had only one way to unwind together. One way to let our guards down. One way to bridge the gap between who we are and who we are with others.
Not because it was perfect. But because it was all we had.
We decided that wasn't good enough.
We exist because we believe in a world where social connection doesn't demand compromise.
Where being present with others doesn't mean being absent from yourself. Where letting go doesn't mean losing control.This isn't about removing alcohol. This is about something better.
Our Social Blend™ technology isn't an accident. It's the result of questioning everything we thought we knew about social drinking. About working with scientists to understand what we're really seeking in these moments of connection. About daring to imagine something that wasn't possible before.
We believe the greatest innovations don't just solve problems - they change how we live. They make us question why we ever settled for less.
That's what we're building. Not just a drink, but a new way forward. A future where social connection comes without compromise. Where tradition meets innovation. Where science meets ritual.
This is the future of social drinking.