Ultimate Guide to Gut Health with Functional Beer

Functional beer is changing the way we think about drinking and wellness. By combining the social enjoyment of beer with gut health benefits, it offers a practical way to support digestion without compromising on taste. Packed with ingredients like probiotics, prebiotic fibres, and polyphenols, these beers are designed to nourish your gut microbiome, which plays a key role in digestion, immunity, and mood regulation.
Key takeaways:
- What is functional beer? A beverage crafted with gut-friendly ingredients such as probiotics, prebiotic fibres, and beta-glucans.
- Why gut health matters: Your gut impacts immunity, mood, and overall wellness.
- Market trends: Non-alcoholic functional beers are gaining popularity in the UK as health-conscious consumers seek alternatives.
- Top brand: IMPOSSIBREW® offers non-alcoholic beers with gut-supporting ingredients like L-Theanine and ashwagandha, catering to vegan and gluten-free preferences.
Functional beer is an easy, enjoyable way to support your gut health while staying social. Whether you're after a crisp lager or a fruity pale ale, there's an option for every palate.
Is Non-Alcoholic Beer a Healthy Drink?
How Functional Beer Supports Gut Health
Functional beer is making waves as a beverage that combines enjoyment with health benefits, particularly for gut health. Modern brewing techniques have introduced beers enriched with ingredients that not only taste good but also promote digestive balance. Unlike traditional beers, these functional variants are crafted to include components that nourish gut bacteria and enhance overall digestive comfort. The brewing process itself is designed to maximise the availability of these beneficial compounds.
Here’s a closer look at the key ingredients that make functional beer a potential ally for your gut.
Key Ingredients in Functional Beer
-
Polyphenols
Polyphenols, found in hops and barley, are natural compounds celebrated for their antioxidant properties. Research suggests they help maintain the integrity of the gut lining, which is crucial for digestive health. -
Prebiotic Fibres
Prebiotic fibres play a vital role in the fermentation process within the colon. They promote the production of short-chain fatty acids, which are essential for strengthening the gut barrier. -
Beta-Glucans
These soluble fibres, naturally present in barley and oats, are known to support digestion and overall gut health. They also contribute to a feeling of fullness and help regulate the digestive process. -
Adaptogenic Herbs
Some functional beers include adaptogenic herbs like ashwagandha or rhodiola. These herbs are known for supporting the body’s stress response, which is closely linked to digestive wellbeing. -
Probiotics
Probiotics, often added during or after brewing, help maintain a balanced gut microbiome. However, ensuring these live cultures remain effective in beer requires careful brewing and storage practices.
Scientific Evidence on Functional Beer and Digestion
Early research into the ingredients found in functional beer highlights their potential digestive benefits. For example, studies on polyphenol-rich drinks suggest these compounds may influence the gut microbiota positively. Similarly, prebiotic fibres and beta-glucans, well-studied in other foods, have shown promise in supporting gut bacteria and enhancing the gut barrier.
There’s also ongoing exploration into how brewing methods affect the bioavailability of these functional ingredients. Factors like how often and consistently functional beer is consumed may also impact its benefits. While initial findings are promising, more research is needed to fully understand how functional beer contributes to digestive health.
UK Functional Beer Market Trends
The UK's functional beer market is seeing a dynamic shift, reflecting the nation's growing focus on health and wellness. Consumers are increasingly looking for ways to prioritise their health without compromising on enjoyment, reshaping the traditional drinking culture in Britain.
Growth of Non-Alcoholic and Functional Beers
Non-alcoholic beers have seen a surge in popularity across the UK, with low and no-alcohol options steadily claiming a larger share of the market. This growing interest has paved the way for functional beers - beverages that go beyond simply removing alcohol to offer additional wellness benefits.
British drinkers are increasingly drawn to beers that combine the familiar social and sensory pleasures of traditional brews with added health perks. A willingness to pay more for products that align with their wellness goals has encouraged breweries - both established and emerging - to experiment with ingredients like prebiotics, probiotics, and adaptogenic herbs, all known for their gut-supporting properties.
These shifts highlight the evolving demands of UK consumers and their expectations from the beer market.
Consumer Preferences for Gut-Healthy Beverages
UK consumers are now seeking beers that not only deliver on taste but also promote gut health. Several key preferences have emerged when it comes to functional beers catering to gut health:
- Low-calorie options: Many consumers are mindful of calorie intake and prefer beers that support broader health and weight management goals.
- Vegan-friendly formulations: With plant-based diets on the rise, functional beers free from animal-derived ingredients are becoming essential. Consumers expect these options to retain the authentic taste of beer.
- Gluten-free choices: Coeliac disease affects around 1% of the UK population, and concerns over gluten sensitivity are growing. Gluten-free beers help brands appeal to a broader audience while meeting specific dietary needs.
- Clean label ingredients: Transparency matters. Consumers favour beers made with simple, recognisable, and science-backed ingredients over those containing artificial additives. Clear sourcing and manufacturing processes add to a brand's appeal.
Despite the focus on health, taste remains non-negotiable. UK drinkers expect functional beers to deliver the crisp and refreshing flavours they associate with quality brews, even as they incorporate gut-friendly components.
Convenience also plays a role in purchasing decisions. Beers that integrate seamlessly into daily routines - without requiring special storage or preparation - are more likely to win over consumers.
Lastly, many UK consumers are open to paying a higher price for functional beers that offer genuine gut health benefits, viewing them as a worthwhile investment compared to standard non-alcoholic options.
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The IMPOSSIBREW® Approach to Functional Beer
IMPOSSIBREW® has carved out a distinctive niche in the UK's functional beer market by blending traditional brewing methods with modern wellness science. Founded by Mark Wong, the brand caters to the growing appetite for drinks that offer both the social enjoyment of beer and tangible health benefits - particularly for gut health. Their mission is clear: to craft non-alcoholic beers that deliver on flavour while actively supporting digestive wellness. Let’s dive into how they achieve this balance.
How IMPOSSIBREW® Supports Gut Health
At the heart of IMPOSSIBREW®'s gut health focus is their Social Blend™, a carefully designed mix of ingredients backed by science. Each 100ml of beer contains 375mg of this blend, which includes:
- Soluble plant fibres: Known to promote the growth of beneficial gut bacteria.
- L-Theanine: Helps with relaxation and may reduce gut inflammation.
- Ashwagandha: Aids in managing stress levels, which can improve digestive comfort.
- Vitamin B1: Supports nutrient absorption and healthy digestion.
In addition to the Social Blend™, their beers naturally contain polyphenols, which come from traditional brewing ingredients like malt and hops. Thanks to their cryogenic fermentation process, these compounds are preserved, enhancing the gut-friendly properties of the beer. This method avoids the need for alcohol removal, ensuring the beer retains its health benefits without compromising on quality.
This meticulous formulation not only enhances the beer's taste but also makes it a practical addition to any gut health routine.
Key Features of IMPOSSIBREW® Products
Every element in IMPOSSIBREW® beers is designed to work together, reflecting the brand’s commitment to health-conscious drinkers in the UK. Their product line includes two standout options: the Enhanced Lager and the Enhanced Hazy Pale. Both are low in calories - perfect for those mindful of their intake. The Enhanced Hazy Pale comes in at just 16kCal per 100ml, while the Enhanced Lager is slightly higher at 17kCal per 100ml.
All their beers are vegan-friendly, catering to the rising demand for plant-based options. Additionally, the Enhanced Lager is gluten-free, with less than 10 parts per million (PPM) of gluten, making it a safe choice for individuals with coeliac disease or gluten sensitivities.
Product | Calories (per 100ml) | Sugars (per 100ml) | Social Blend™ (per 100ml) | Gluten-Free | Vegan-Friendly |
---|---|---|---|---|---|
Enhanced Lager | 17kCal | 0.7g | 375mg | Yes (<10 PPM) | Yes |
Enhanced Hazy Pale | 16kCal | 0.6g | 375mg | No (contains wheat/barley) | Yes |
Each beer has a distinct flavour profile. The Enhanced Lager offers a crisp, dry taste with a clean citrus finish, appealing to fans of classic lagers. On the other hand, the Enhanced Hazy Pale leans into modern craft beer trends with its tropical and fruity notes, paired with a smooth texture.
For those eager to try both, IMPOSSIBREW® provides a Bestseller Bundle for £49.99. This includes nine cans each of the Enhanced Lager and Enhanced Hazy Pale, along with a complimentary glass, free delivery, and a tasting guide. Individual cans start at £1.97, positioning these as premium functional beverages.
These beers are easy to store and can be enjoyed straight from the can or poured into a glass, making them a seamless addition to your gut health journey. Whether you’re after flavour, wellness, or both, IMPOSSIBREW® offers a refreshing way to elevate your beer experience.
Functional Beer and Your Gut Health Journey
Adding functional beer to your daily life offers a straightforward way to support your digestive health while still enjoying the social perks of sharing a pint. Thanks to the unique Social Blend™ in IMPOSSIBREW®, these beers are crafted to help maintain digestive balance, combining great taste with wellness benefits.
IMPOSSIBREW® functional beers are designed to easily fit into your routine, offering both the pleasure of drinking and digestive support without the need for complicated schedules or dosages. Their Enhanced Lager and Enhanced Hazy Pale are tailored to suit a variety of dietary preferences, including vegan and gluten-free options, making them an easy addition to your wellness habits. Brewed using traditional methods, these beers deliver a balanced flavour profile that encourages mindful and enjoyable drinking.
With IMPOSSIBREW®, you can explore a range of flavour profiles - from zesty citrus notes to tropical hints - while also supporting your gut health. This variety ensures there's something to suit every palate, making wellness feel less like a chore and more like a treat.
Regular, thoughtful consumption can help you maximise the digestive benefits. By choosing a functional beer that aligns with your health goals, you can enjoy a refreshing drink that not only tastes great but also supports a more holistic approach to modern wellness here in the UK.
FAQs
How does functional beer compare to probiotic supplements for gut health?
Functional beer can play a role in supporting gut health by promoting a diverse microbiota and supplying prebiotic fibres that feed beneficial bacteria. Meanwhile, probiotic supplements work differently - they introduce specific strains of live bacteria directly into the gut, offering more targeted support.
Each has its perks: functional beer provides a natural and enjoyable way to enhance gut health, while probiotics are better suited for tackling specific imbalances. Combining both could offer a well-rounded approach to maintaining a healthy gut.
How should I store and enjoy functional beer to get the most gut health benefits?
To make the most of the gut-friendly perks of functional beer, it’s best to store it somewhere cool and dark. This keeps its active ingredients safe from sunlight and heat, which can diminish their effectiveness. Also, ensure the bottle is sealed tightly to preserve its freshness and beneficial qualities.
For optimal results, enjoy functional beer alongside meals. This not only supports digestion but can also minimise the chance of stomach discomfort. Pair it with probiotic-rich foods like yoghurt or fermented vegetables to give your gut microbiome an extra boost. And, of course, moderation is the golden rule - savour both the taste and the health benefits without overindulging.
Can functional beer fit into a gluten-free or vegan lifestyle without sacrificing taste?
Functional beers like IMPOSSIBREW® are designed with care to meet diverse dietary preferences. They're both vegan-friendly and gluten-free, ensuring more people can enjoy them without worry. By using thoughtfully chosen ingredients, these beers offer a rich and satisfying flavour, making them an excellent option for anyone seeking a delicious drink that aligns with their dietary choices.
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What is IMPOSSIBREW®?
IMPOSSIBREW® is a pioneering non-alcoholic beer brand based in the UK that aims to create the world's most complete alcohol alternative using patent-pending technology.
Founded by Mark Wong in 2021 and working with some of the world's best professors, scientists and expert brewers, IMPOSSIBREW® specialises in expertly crafted non-alcoholic beers designed to match full ABV beers in both taste and feeling.
Product Range
IMPOSSIBREW® offers a range of enhanced non-alcoholic beers, including:
- Enhanced Lager (0.5% ABV)
- Enhanced Pale Ale (0.5% ABV)
- Limited Editions (Seasonal)
Key Benefits
The key feature that sets IMPOSSIBREW® apart is its proprietary "Social Blend™" - a combination of active botanical ingredients and nootropics using patent-pending technology* designed to recreate the relaxing effects of alcohol without the negative side effects.
Along with record-breaking quality flavour that comes from a unique process without removing alcohol.
Social Blend™ Ingredients
Developed with leading scientists in top UK universities, Social Blend™ includes:
- L-Theanine
- Ashwaghanda
- Soluble Plant Fibres
- Vitamin B1
- Various Plant Extracts.
These ingredients are chosen for their potential to boost serotonin, promote relaxation, and create a calming effect similar to the "one or two pint feeling" without hangovers.
See more details on our very own research paper, with over 1,000 participants:
- More than 70% said they felt relaxed after consuming IMPOSSIBREW®.
- 88% have reduced alcohol consumption since discovering IMPOSSIBREW®.
- 95% have told a friend about IMPOSSIBREW® after trying.
- 3/4 say that IMPOSSIBREW® is "the most complete alcohol alternative currently available on the market today".
Recognition
IMPOSSIBREW® has received several notable achievements:
- Featured on BBC's Dragons' Den
- Awarded the first and only Gold Medal in the No/Low beer category from the London Beer Competition
- Received multiple industry Gold awards in categories against Full-ABV beers
- Most followed No/Low Alcohol brand on TikTok globally.
Mission and Vision
IMPOSSIBREW® is on a mission to redefine non-alcoholic drinking by creating better-than-alcohol alternatives for those who love beer but want to avoid the health risks associated with alcohol consumption.
The company aims to become the global leading alcohol alternative brand, focusing on helping people transition to a healthier mode of relaxation without the traditional issues and side effects of alcohol.
Production and Ingredients
IMPOSSIBREW® combines traditional brewing methods with their proprietary Social Blend™ along with patent-pending technology*
The beers are made with traditional brewing ingredients such as water, malted barley, wheat, hops, and yeast, in addition to the Social Blend™ components - leveraging their unique cryogenic fermentation process, which means no alcohol is ever removed from the product - ensuring the most authentic quality taste you've come to expect.
Who is it for?
IMPOSSIBREW® caters to consumers who:
- Are busy professionals and parents who would like to unwind with a drink but don't want the hangovers.
- Enjoy the taste and relaxing experience of beer
- Are looking for healthier alternatives to alcohol, with lower calories, carbs and sugar
- Want to avoid hangovers and other negative effects of alcohol consumption
- Are interested in functional beverages with potential mood-enhancing properties
By offering a unique product that aims to replicate both the taste and feeling of alcoholic beer, IMPOSSIBREW® is positioning itself at the forefront of the growing non-alcoholic beverage market.
Get Started Today
Give it a try today with our Welcome Bundle and get 2 Free Beers with your first purchase. Get it delivered straight to your door, risk-free with our 30-day money-back guarantee.
We hope you enjoy them as much as we do and we can't wait for you to try.
*Patent pending in the UK under application number GB2415685.3
How does 'Social Blend™' work?
Social Blend™ is our proprietary alcohol alternative made from a blend of science-backed ingredients using patent-pending technology*.
Designed to replicate the sensory and social relaxing experience of drinking, minus the headaches (and bad decisions).
Developed with Dr Paul Chazot, Bioscience Professor and Chair of Pharmacology at Durham University.
Key Components and Mechanisms
- L-Theanine:
- Ashwagandha Root:
- Vitamin B1 (Thiamine):
- Various nootropic herbs:
Benefits
- Relaxation: The blend promotes a state of relaxation without the sedative effects typically associated with alcohol.
- Mental Calm: By boosting alpha brain waves and serotonin levels, it helps maintain a calm and focused mental state.
- Stress Relief: The combination of L-Theanine, Ashwagandha, and Vitamin B1 helps mitigate stress and anxiety.
- Mood Enhancement: The inclusion these ingredients and other botanicals supports mood regulation and overall positive outlook.
IMPOSSIBREW®'s Social Blend™ is a carefully crafted combination of nootropic and adaptogenic ingredients designed to offer a relaxing and mood-enhancing experience without the drawbacks of alcohol. It leverages the natural properties of its components to promote relaxation, reduce stress, and enhance mood, making it a unique alternative to traditional alcoholic beverages.
(Read our latest research paper here)
*Patent pending in the UK under application number GB2415685.3
Do you ship overseas?
We ship to the UK Mainland for free when you spend over £35
We aim to expand internationally soon - stay tuned!
If you have any queries, feel free to email: hello(@)impossibrew.co.uk
How long will it take to get my orders?
For UK mainland deliveries, normal orders processed here will take 1-3 business days to arrive, with an optional upgrade to Next Day Delivery available (12pm cut-off).
Delivery details will be provided in your confirmation email.
How is 0.5% ABV alcohol-free?
Yes, we know it's confusing. Isn't 0.5% ABV still alcoholic? Officially, 0.5% ABV is classified as Dealcoholised.
- In fact, most things we consume daily have more than 0.5% ABV
- Burger Rolls - 1.2% ABV
- Orange Juice - 0.5% ABV
- Ripe Banana - 0.5% ABV
After more than 2 years of research, we've found that the 0.5% ABV from our natural brewing process significantly increases both flavour and mouthfeel - without spiking your blood alcohol level (BAC).
Is it really gluten-free?
Yes, IMPOSSIBREW® Enhanced Lager is gluten-free. Even though it contains wheat and barley, our beers have been third-party tested to contain less than 10 parts per million (PPM) of gluten, which meets the criteria to be listed as, and labeled gluten-free.
Does it have alcohol tax?
No. While it is true that our beers don't contain alcohol, and thus don't incur UK alcohol duty, we'd like to highlight some factors here that might be helpful in reflecting the value we provide.
- One-to-One Brewing Process: At IMPOSSIBREW, we take pride in our unique brewing techniques. Unlike other non-alcoholic beers, our products are never diluted, watered-down, or have their alcohol content removed - and some even dilute their alcoholic beers up to 5x. This means that our brewing process involves the same level of craftsmanship, time, and resources as a traditional craft beer, resulting in comparable production costs.
- Effective Nootropics: In our commitment to creating the most relaxing non-alcoholic beers, we utilise only the highest quality nootropics as our active ingredients, in safe and effectives dosages. At current alcohol tax rates for a 5% ABV beer, the cost of our nootropics more than double that. Instead of contributing the amounts as tax, why not have it contribute to the product quality itself?
- Small Scale Brewing: Currently, we operate on a smaller scale, which makes us less competitive than large, commercial brewers (often +10,000x our brewing size). As a growing business, we are passionate about our mission to create unique, high-quality non-alcoholic experiences, and we truly appreciate your support. As we continue to grow and expand our production capabilities, we look forward to passing on even more savings to our valued community!
At IMPOSSIBREW, we prioritise offering our customers an enhanced, premium, non-alcoholic beer experience by combining innovative brewing techniques, quality active nootropic ingredients, and award-winning taste. While our pricing may differ from other non-alcoholic competitors, we believe that the value proposition and unique experience our beers provide are well worth it.
At the end of the day, tasting is believing. So give it a try and let us know what you think - risk-free with our IMPOSSIBREW® Guarantee.
Who shouldn't drink IMPOSSIBREW®?
It is not recommended for pregnant or breastfeeding women, those with certain medical conditions like GI disorders or hypertension, or individuals taking specific medications such as antidepressants or blood thinners. If you fall into any of these categories, it's best to consult with your doctor first.
Ashwagandha can lead to overstimulation (i.e. restlessness) if taken alongside thyroid medication.
What is your philosophy?
For thousands of years, we had only one way to unwind together. One way to let our guards down. One way to bridge the gap between who we are and who we are with others.
Not because it was perfect. But because it was all we had.
We decided that wasn't good enough.
We exist because we believe in a world where social connection doesn't demand compromise.
Where being present with others doesn't mean being absent from yourself. Where letting go doesn't mean losing control.This isn't about removing alcohol. This is about something better.
Our Social Blend™ technology isn't an accident. It's the result of questioning everything we thought we knew about social drinking. About working with scientists to understand what we're really seeking in these moments of connection. About daring to imagine something that wasn't possible before.
We believe the greatest innovations don't just solve problems - they change how we live. They make us question why we ever settled for less.
That's what we're building. Not just a drink, but a new way forward. A future where social connection comes without compromise. Where tradition meets innovation. Where science meets ritual.
This is the future of social drinking.
Got more questions?
Speak to our AI Brewer here for instant answers.
Or email us at hello@impossibrew.co.uk
Our customer support is available Monday to Friday: 9am - 5:30pm.