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Magnesium and Nootropics: Sleep and Focus Benefits
If you’re struggling with poor sleep or difficulty focusing, magnesium and nootropics might be worth considering. These supplements are gaining attention for their ability to improve sleep quality and mental clarity through natural mechanisms.
- Magnesium: Helps relax muscles, calm the nervous system, and improve neurotransmitter function. It supports sleep by regulating melatonin and GABA while reducing stress hormones like cortisol.
- Nootropics: Boost cognitive functions like memory, focus, and creativity. Some, like L-Theanine, also promote relaxation and better sleep without causing sedation.
Combining magnesium and nootropics can amplify their effects. Magnesium calms the body, while nootropics enhance brain activity, creating a balance that supports both rest and mental sharpness. Products like magnesium glycinate or L-Theanine are popular choices for these benefits.
Key Takeaways:
- Magnesium is ideal for sleep and focus, especially if you’re deficient.
- Nootropics improve brain function and can aid sleep when chosen carefully.
- Start with one supplement, observe its effects, and adjust as needed.
For best results, pair supplementation with healthy habits like a balanced diet, stress management, and proper sleep hygiene.
This is Why You Need Nootropics of Magnesium! (Updated)
How Magnesium and Nootropics Work: Key Features and Benefits
Let’s break down how magnesium and nootropics function to improve sleep and focus. By understanding their individual roles, it becomes clear why combining them can deliver such impactful results. While each operates through distinct biological pathways, their effects complement one another in remarkable ways.
Magnesium plays a vital role in the body, participating in over 300 enzymatic reactions. It helps regulate GABA, a neurotransmitter that calms the nervous system, encourages melatonin production, and reduces cortisol levels - all of which are critical for better sleep. Magnesium also supports neuronal health, which is key for learning and memory [2][5]. Another standout feature is its role in synaptic plasticity, the brain’s ability to form new connections, directly influencing memory and learning [5]. A magnesium deficiency can quickly lead to symptoms like fatigue, poor focus, and memory struggles [5].
"Magnesium may help with sleep problems, especially if they are related to scenarios which are caused by a deficiency of magnesium, such as leg cramps", explains Dr Abhinav Singh, a sleep medicine physician [1].
Studies show that higher magnesium levels are linked to improved sleep quality, longer sleep duration, and reduced daytime fatigue [1]. Additionally, magnesium’s neuroprotective properties may help guard against cognitive decline over time [5].
Nootropics, on the other hand, focus on enhancing cognitive performance through various mechanisms. These include balancing neurotransmitters, increasing blood flow to the brain, reducing oxidative stress, and improving overall brain cell health [6]. Considering the brain uses about 20% of the body’s energy, these targeted effects can make a noticeable difference [6].
L-Theanine is a great example of how nootropics can bridge sleep and cognitive benefits. By boosting GABA and serotonin levels, L-Theanine improves sleep quality without causing sedation and helps ease pre-sleep anxiety [4].
Clinical research also highlights how specific nootropics can enhance memory and information processing [4]. Together, magnesium and nootropics create a powerful combination for boosting sleep and focus.
The synergy between magnesium and nootropics lies in their complementary actions. Magnesium relaxes muscles and calms the nervous system, while nootropics enhance neurotransmitter production. This dual effect supports both restorative sleep and sharper cognitive performance.
IMPOSSIBREW has harnessed this synergy in their Social Blend™, a carefully crafted formula featuring L-Theanine, Ashwagandha, and Vitamin B1 to promote relaxation. Their research, involving over 1,000 participants, found that 71% felt more relaxed after using the blend [8].
"Social Blend™ is our proprietary alcohol alternative made from a blend of science-backed ingredients using patent-pending technology. Designed to replicate the sensory and social relaxing experience of drinking, minus the headaches (and bad decisions)", states IMPOSSIBREW [8].
This approach works best when paired with healthy lifestyle habits. Experts often stress the importance of foundational wellness practices alongside supplementation.
"Most people seeking to optimise cognitive function would be better off focusing on getting enough sleep, eating a nutrient-dense diet, and managing their stress", advises Chris D'Adamo, PhD, Director of Research and Education at the University of Maryland's Center for Integrative Medicine [7].
To maximise results, it’s essential to prioritise proper sleep hygiene - aiming for at least seven hours of sleep each night - before turning to supplements [4]. For magnesium, experts recommend a daily limit of 350 milligrams to avoid side effects [1]. Magnesium glycinate is often recommended for its superior absorption and effectiveness [1].
When it comes to nootropics, a gradual and cautious approach works best. Start with one or two compounds, use them consistently for a few months, and then take a month-long break before resuming or trying something new [7]. This cycle helps maintain their effectiveness and reduces the risk of building tolerance.
1. Magnesium
Primary Benefit
Magnesium plays a key role in improving both sleep quality and mental focus. This mineral helps calm the nervous system, making it easier to fall asleep and stay asleep. At the same time, it supports brain health by enhancing neurotransmitter function and boosting synaptic plasticity - the brain’s ability to adapt and form new connections [3][5].
Its sleep-related benefits are especially important. Magnesium reduces anxiety and depression, eases restless leg syndrome, and encourages deeper, more restorative sleep [3]. For focus and concentration, it helps maintain healthy neurons and supports memory and learning by enabling the brain to form and strengthen new connections [5].
Mechanism of Action
Magnesium’s benefits come from its involvement in over 325 enzymatic reactions in the body. These include DNA synthesis, neurotransmitter production, and cellular functions that are essential for overall health [11].
One of its standout effects is its ability to support the calming actions of GABA (a neurotransmitter that promotes relaxation) while keeping glutamate (an excitatory neurotransmitter) in check. This balance is critical to preventing overstimulation and achieving restful sleep [11].
Magnesium also plays a role in regulating the HPA axis, which controls the release of stress hormones like cortisol. By managing cortisol levels, magnesium helps reduce stress, which can otherwise disrupt both sleep and cognitive performance [11].
For brain protection, magnesium prevents neurons from becoming overstimulated, reduces inflammation, and shields brain cells from oxidative damage. It also stabilises superoxide dismutase (SOD), an enzyme that protects neurons from free radical damage [10][12].
These mechanisms explain how magnesium delivers its practical benefits, as explored below.
Use Cases
Magnesium is particularly helpful for addressing sleep and cognitive challenges, especially in individuals with magnesium deficiency. For example, research shows that 90% of people with ADHD are magnesium-deficient, leading to symptoms like restlessness, poor focus, irritability, sleep troubles, and anxiety [11].
Older adults also benefit significantly from magnesium supplementation. Studies reveal that people in their 60s who took magnesium supplements experienced longer sleep duration, less time awake at night, and lower scores on insomnia scales [1].
Different forms of magnesium are suited to specific needs:
| Magnesium Type | Primary Benefits |
|---|---|
| Magnesium Glycinate | Promotes relaxation and improves sleep [3] |
| Magnesium L-Threonate | Boosts cognitive function and enhances memory [9] |
| Magnesium Oxide | Addresses magnesium deficiency and relieves acid reflux [3] |
Among these, Magnesium L-threonate is particularly effective for brain health. Its unique ability to cross the blood-brain barrier makes it ideal for improving memory and cognitive function [9][11].
Evidence Strength
Research strongly supports magnesium’s role in sleep and cognitive health. For instance, a recent randomised, double-blind, placebo-controlled study conducted in December 2024 involved 80 adults aged 35-55 with sleep issues. Participants who took 1g of Magnesium L-threonate daily for 21 days reported significant improvements in deep sleep, REM sleep, light sleep, and overall readiness scores compared to the placebo group. They also experienced better energy, mood, mental alertness, and daytime productivity [15].
A meta-analysis of 11 studies on magnesium and depression found that individuals with the lowest magnesium intake were 81% more likely to experience depression compared to those with higher intake levels [11].
However, not all studies show consistent results for sleep disorders. Magnesium’s effectiveness may vary depending on the individual’s deficiency levels and specific sleep challenges [14].
For cognitive health, research highlights a U-shaped relationship between magnesium levels and dementia risk. Maintaining an optimal magnesium concentration of around 0.85 mmol/L appears to offer the best protection against cognitive decline [13].
Timing and the form of magnesium taken are critical. Taking magnesium about an hour before bed allows it to bind to GABA receptors and relax muscles effectively [3]. Organic forms like glycinate or citrate are better absorbed and less likely to cause digestive discomfort compared to magnesium oxide [11]. These findings highlight magnesium’s potential when paired with nootropics discussed earlier.
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2. Nootropics
Primary Benefit
Nootropics are substances aimed at improving cognitive functions such as memory, focus, creativity, and mood in healthy individuals [16]. These compounds, which can be either natural or synthetic, are often used to enhance mental performance and improve sleep quality. When combined with magnesium supplements, they can create a more well-rounded approach to cognitive and physical wellness.
What sets nootropics apart is their ability to boost cognitive performance without the harsh side effects that are often linked to traditional stimulants [16]. For example, while many sleep aids can leave you feeling groggy, certain nootropics like L-theanine promote relaxation and reduce sleep disturbances without causing sedation [4].
On the cognitive side, nootropics work by supporting neurotransmitter activity and increasing brain energy. A good example is citicoline, which has been shown to enhance brain energy metabolism by 13.6% [16].
Mechanism of Action
Nootropics function through unique mechanisms that can complement magnesium's effects. For instance, L-theanine stimulates the production of GABA and serotonin - two key neurotransmitters that help improve sleep quality and alleviate pre-sleep anxiety [4].
This synergy is particularly evident in products like ClariMAG, which blends magnesium with other compounds like agmatine and Polygala tenuifolia. These formulations take advantage of multiple pathways, offering combined benefits that go beyond what individual supplements can achieve [17].
Use Cases
The effectiveness of nootropics often depends on their specific properties and the timing of their use. For example, stimulating nootropics are best taken in the morning to avoid disrupting sleep, while more calming options can be used in the evening to aid recovery [18].
When it comes to sleep support, certain nootropics shine:
| Sleep-Supporting Nootropics | Sleep-Disrupting Compounds |
|---|---|
| Melatonin, L-theanine, Ashwagandha | Caffeine, Modafinil, Adderall |
Natural options like Bacopa Monnieri, Rhodiola Rosea, and Ginkgo Biloba offer cognitive benefits while minimising sleep interference [18]. For beginners, starting with gentler options like L-theanine or Ashwagandha is a good way to assess how your body reacts before moving on to stronger compounds [18].
For more targeted effects, stacking combinations like ClariMAG with Sabroxy or Nobiletin can provide enhanced focus or cognitive benefits [17].
Evidence Strength
The growing interest in nootropics is backed by an expanding body of research, though the strength of evidence varies between compounds. Some formulations are well-supported by clinical studies, while others require further investigation.
For instance, clinical trials have shown that Mind Lab Pro® significantly improves memory performance across various areas, including auditory and visual memory, as well as immediate and delayed recall [16]. Similarly, Alpha BRAIN® has been found to enhance delayed verbal recall and executive functioning compared to a placebo [19].
However, experts urge caution. Chris D'Adamo, PhD, from the University of Maryland's Center for Integrative Medicine, advises:
"Most people seeking to optimize cognitive function would be better off focusing on getting enough sleep, eating a nutrient-dense diet, and managing their stress. But once you have those basics down, the right nootropics might serve as a bonus, helping you think more clearly and sharply or reduce your chances of cognitive decline as you age." [7]
The nootropics market continues to grow, valued at £1.8bn globally and projected to double to £3.6bn by 2032. This surge in interest reflects consumer curiosity, though it doesn't always align with proven efficacy [20]. Since individual responses to nootropics can vary widely, a personalised approach is key to achieving the best results [18].
Pros and Cons
When deciding between magnesium and nootropics, it's helpful to weigh their strengths and limitations. Understanding these can guide you towards the supplement that best suits your sleep and focus needs. Both options offer unique benefits but come with their own potential drawbacks.
Here’s a quick comparison of the pros and cons of each:
| Supplement | Pros | Cons |
|---|---|---|
| Magnesium | • Improves sleep quality and promotes deeper rest • Boosts focus, memory, and learning abilities • Eases anxiety and encourages relaxation • Generally safe and well-tolerated • Acts as a natural antioxidant and supports brain adaptability • May help individuals with ADHD |
• Can cause digestive issues (e.g., diarrhoea, nausea) at high doses • Certain forms, like magnesium oxide, have poor absorption • Unsuitable for those with kidney issues • Requires careful selection of form for cognitive benefits |
| Nootropics | • Enhances various aspects of cognitive performance • Natural options like L-theanine and melatonin can aid sleep • Offers targeted support for specific mental functions • Can help maintain focus when used correctly • Flexible dosing options |
• Possible side effects, including insomnia and anxiety • Quality can vary significantly between products • Limited data on long-term safety • Risk of tolerance or dependency with synthetic options • Effects can vary greatly between individuals |
Magnesium stands out for its dual benefits - it supports both sleep and cognitive function through well-established biological mechanisms. However, not all magnesium supplements perform equally. For example, magnesium oxide is less effective for cognitive benefits and should generally be avoided [21].
Nootropics, on the other hand, offer a broader range of cognitive enhancements. Natural compounds like L-theanine or ashwagandha are often gentler and come with fewer side effects, but their effectiveness can depend heavily on individual brain chemistry. This makes a personalised approach crucial for achieving the best results.
Timing matters. Magnesium is typically taken in the evening to promote rest, while the ideal timing for nootropics depends on the specific compound and its intended effect.
For those favouring natural, well-researched choices, magnesium-L-threonate is a standout. Its ability to cross the blood-brain barrier makes it particularly effective for cognitive benefits. Experts suggest doses of up to 1 gram per day, and combining it with vitamin D may improve absorption [21]. Meanwhile, nootropic users might want to start with milder options and gradually try stronger formulations to gauge their tolerance and effectiveness.
Ultimately, the best approach is to consider your specific goals, lifestyle, and health needs. Choosing the right supplement - and being mindful of potential interactions or side effects - can help you create a well-rounded strategy for improving sleep and focus.
Conclusion
Research highlights that magnesium and nootropics can work together effectively to improve both sleep quality and cognitive function.
Magnesium plays a vital role in supporting essential bodily processes and promoting brain health. With nearly half of adults potentially not meeting their magnesium needs [1], addressing this gap can lead to noticeable benefits, including better sleep and sharper mental clarity. Its role in regulating neurotransmitters like glutamate and GABA further aids in promoting focus and relaxation [23].
To get the most out of this combination, timing and individual responses are key. For sleep support, magnesium bisglycinate is a good choice when taken in the evening. If you're looking for cognitive benefits, magnesium L-threonate is more effective as it crosses the blood–brain barrier better than other forms like magnesium oxide [22]. Pairing magnesium with nootropics can boost these effects, but it's important to adjust dosages based on personal needs.
A gradual approach works best. Start with one supplement to observe how your body reacts, then slowly introduce combinations. Keep track of how you feel and adjust the timing - magnesium tends to work well before bed [24], while nootropics are usually more effective when taken in the morning [25].
Stick to safe supplementation guidelines, with experts advising no more than 350 mg of supplemental magnesium daily [1]. Combine this with a diet rich in magnesium - think leafy greens, nuts, and seeds - for a well-rounded approach to improving both sleep and focus. With this thoughtful and evidence-based strategy, you can harness the combined benefits of magnesium and nootropics to enhance your overall wellbeing.
FAQs
How do magnesium and nootropics work together to improve sleep and focus?
Magnesium and nootropics work hand-in-hand to support both relaxation and mental performance. Magnesium plays a key role in regulating neurotransmitters, calming the nervous system, and aiding melatonin production, all of which contribute to better sleep and a more relaxed state.
When combined with nootropics - known for enhancing focus, memory, and mental clarity - magnesium helps amplify their benefits. This duo creates a balance: restful, restorative sleep at night and sharper concentration during the day. Together, they can promote greater productivity and a sense of overall well-being, making them a powerful pairing for both the mind and body.
What types of magnesium and nootropics are best for improving focus and sleep quality?
For those looking to improve focus and sleep, magnesium L-Threonate stands out. Its ability to cross the blood-brain barrier makes it particularly effective in supporting cognitive function and promoting mental clarity. Another great option is magnesium glycinate, prized for its calming properties and its role in encouraging restful sleep.
If you're exploring nootropics, ingredients like Lion's Mane, Citicoline, Alpha-GPC, and Bacopa Monnieri are well-known for boosting focus, enhancing memory, and improving overall cognitive performance. These ingredients are often included in premium nootropic blends that aim to sharpen the mind while also promoting relaxation.
For a more balanced approach, combining magnesium with nootropics can create a synergy. This pairing helps maintain relaxation while supporting mental clarity - perfect for unwinding at night and staying focused during the day.
What should I consider before combining magnesium with nootropics?
Combining magnesium with nootropics is generally safe for most people, but there are a few things to watch out for. Overdoing magnesium can lead to side effects like nausea, diarrhoea, stomach upset, dizziness, or, in rare cases, low blood pressure or an irregular heartbeat. On the other hand, some nootropics might trigger headaches, restlessness, or disturbed sleep, and pairing them with magnesium could amplify these effects.
If you have any existing health conditions, are on medication, or feel unsure about the right dosages, it’s a good idea to check with a healthcare professional first. This way, you can maximise the potential benefits - like better sleep and sharper focus - while keeping any risks to a minimum.
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What is IMPOSSIBREW®?
IMPOSSIBREW® is a pioneering non-alcoholic beer brand based in the UK that aims to create the world's most complete alcohol alternative using patent-pending technology.
Founded by Mark Wong in 2021 and working with some of the world's best professors, scientists and expert brewers, IMPOSSIBREW® specialises in expertly crafted non-alcoholic beers designed to match full ABV beers in both taste and feeling.
Product Range
IMPOSSIBREW® offers a range of enhanced non-alcoholic beers, including:
- Enhanced Lager (0.5% ABV)
- Enhanced Pale Ale (0.5% ABV)
- Limited Editions (Seasonal)
Key Benefits
The key feature that sets IMPOSSIBREW® apart is its proprietary "Social Blend™" - a combination of active botanical ingredients and nootropics using patent-pending technology* designed to recreate the relaxing effects of alcohol without the negative side effects.
Along with record-breaking quality flavour that comes from a unique process without removing alcohol.
Social Blend™ Ingredients
Developed with leading scientists in top UK universities, Social Blend™ includes:
- L-Theanine
- Ashwaghanda
- Soluble Plant Fibres
- Vitamin B1
- Various Plant Extracts.
These ingredients are chosen for their potential to boost serotonin, promote relaxation, and create a calming effect similar to the "one or two pint feeling" without hangovers.
See more details on our very own research paper, with over 1,000 participants:
- More than 70% said they felt relaxed after consuming IMPOSSIBREW®.
- 88% have reduced alcohol consumption since discovering IMPOSSIBREW®.
- 95% have told a friend about IMPOSSIBREW® after trying.
- 3/4 say that IMPOSSIBREW® is "the most complete alcohol alternative currently available on the market today".
Recognition
IMPOSSIBREW® has received several notable achievements:
- Featured on BBC's Dragons' Den
- Awarded the first and only Gold Medal in the No/Low beer category from the London Beer Competition
- Received multiple industry Gold awards in categories against Full-ABV beers
- Most followed No/Low Alcohol brand on TikTok globally.
Mission and Vision
IMPOSSIBREW® is on a mission to redefine non-alcoholic drinking by creating better-than-alcohol alternatives for those who love beer but want to avoid the health risks associated with alcohol consumption.
The company aims to become the global leading alcohol alternative brand, focusing on helping people transition to a healthier mode of relaxation without the traditional issues and side effects of alcohol.
Production and Ingredients
IMPOSSIBREW® combines traditional brewing methods with their proprietary Social Blend™ along with patent-pending technology*
The beers are made with traditional brewing ingredients such as water, malted barley, wheat, hops, and yeast, in addition to the Social Blend™ components - leveraging their unique cryogenic fermentation process, which means no alcohol is ever removed from the product - ensuring the most authentic quality taste you've come to expect.
Who is it for?
IMPOSSIBREW® caters to consumers who:
- Are busy professionals and parents who would like to unwind with a drink but don't want the hangovers.
- Enjoy the taste and relaxing experience of beer
- Are looking for healthier alternatives to alcohol, with lower calories, carbs and sugar
- Want to avoid hangovers and other negative effects of alcohol consumption
- Are interested in functional beverages with potential mood-enhancing properties
By offering a unique product that aims to replicate both the taste and feeling of alcoholic beer, IMPOSSIBREW® is positioning itself at the forefront of the growing non-alcoholic beverage market.
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*Patent pending in the UK under application number GB2415685.3
How does 'Social Blend™' work?
Social Blend™ is our proprietary alcohol alternative made from a blend of science-backed ingredients using patent-pending technology*.
Designed to replicate the sensory and social relaxing experience of drinking, minus the headaches (and bad decisions).
Developed with Dr Paul Chazot, Bioscience Professor and Chair of Pharmacology at Durham University.
Key Components and Mechanisms
- L-Theanine:
- Ashwagandha Root:
- Vitamin B1 (Thiamine):
- Various nootropic herbs:
Benefits
- Relaxation: The blend promotes a state of relaxation without the sedative effects typically associated with alcohol.
- Mental Calm: By boosting alpha brain waves and serotonin levels, it helps maintain a calm and focused mental state.
- Stress Relief: The combination of L-Theanine, Ashwagandha, and Vitamin B1 helps mitigate stress and anxiety.
- Mood Enhancement: The inclusion these ingredients and other botanicals supports mood regulation and overall positive outlook.
IMPOSSIBREW®'s Social Blend™ is a carefully crafted combination of nootropic and adaptogenic ingredients designed to offer a relaxing and mood-enhancing experience without the drawbacks of alcohol. It leverages the natural properties of its components to promote relaxation, reduce stress, and enhance mood, making it a unique alternative to traditional alcoholic beverages.
(Read our latest research paper here)
*Patent pending in the UK under application number GB2415685.3
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We aim to expand internationally soon - stay tuned!
If you have any queries, feel free to email: hello(@)impossibrew.co.uk
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For UK mainland deliveries, normal orders processed here will take 1-3 business days to arrive, with an optional upgrade to Next Day Delivery available (12pm cut-off).
Delivery details will be provided in your confirmation email.
How is 0.5% ABV alcohol-free?
Yes, we know it's confusing. Isn't 0.5% ABV still alcoholic? Officially, 0.5% ABV is classified as Dealcoholised.
- In fact, most things we consume daily have more than 0.5% ABV
- Burger Rolls - 1.2% ABV
- Orange Juice - 0.5% ABV
- Ripe Banana - 0.5% ABV
After more than 2 years of research, we've found that the 0.5% ABV from our natural brewing process significantly increases both flavour and mouthfeel - without spiking your blood alcohol level (BAC).
Is it really gluten-free?
Yes, IMPOSSIBREW® Enhanced Lager is gluten-free. Even though it contains wheat and barley, our beers have been third-party tested to contain less than 10 parts per million (PPM) of gluten, which meets the criteria to be listed as, and labeled gluten-free.
Does it have alcohol tax?
No. While it is true that our beers don't contain alcohol, and thus don't incur UK alcohol duty, we'd like to highlight some factors here that might be helpful in reflecting the value we provide.
- One-to-One Brewing Process: At IMPOSSIBREW, we take pride in our unique brewing techniques. Unlike other non-alcoholic beers, our products are never diluted, watered-down, or have their alcohol content removed - and some even dilute their alcoholic beers up to 5x. This means that our brewing process involves the same level of craftsmanship, time, and resources as a traditional craft beer, resulting in comparable production costs.
- Effective Nootropics: In our commitment to creating the most relaxing non-alcoholic beers, we utilise only the highest quality nootropics as our active ingredients, in safe and effectives dosages. At current alcohol tax rates for a 5% ABV beer, the cost of our nootropics more than double that. Instead of contributing the amounts as tax, why not have it contribute to the product quality itself?
- Small Scale Brewing: Currently, we operate on a smaller scale, which makes us less competitive than large, commercial brewers (often +10,000x our brewing size). As a growing business, we are passionate about our mission to create unique, high-quality non-alcoholic experiences, and we truly appreciate your support. As we continue to grow and expand our production capabilities, we look forward to passing on even more savings to our valued community!
At IMPOSSIBREW, we prioritise offering our customers an enhanced, premium, non-alcoholic beer experience by combining innovative brewing techniques, quality active nootropic ingredients, and award-winning taste. While our pricing may differ from other non-alcoholic competitors, we believe that the value proposition and unique experience our beers provide are well worth it.
At the end of the day, tasting is believing. So give it a try and let us know what you think - risk-free with our IMPOSSIBREW® Guarantee.
Who shouldn't drink IMPOSSIBREW®?
It is not recommended for pregnant or breastfeeding women, those with certain medical conditions like GI disorders or hypertension, or individuals taking specific medications such as antidepressants or blood thinners. If you fall into any of these categories, it's best to consult with your doctor first.
Ashwagandha can lead to overstimulation (i.e. restlessness) if taken alongside thyroid medication.
What is your philosophy?
For thousands of years, we had only one way to unwind together. One way to let our guards down. One way to bridge the gap between who we are and who we are with others.
Not because it was perfect. But because it was all we had.
We decided that wasn't good enough.
We exist because we believe in a world where social connection doesn't demand compromise.
Where being present with others doesn't mean being absent from yourself. Where letting go doesn't mean losing control.This isn't about removing alcohol. This is about something better.
Our Social Blend™ technology isn't an accident. It's the result of questioning everything we thought we knew about social drinking. About working with scientists to understand what we're really seeking in these moments of connection. About daring to imagine something that wasn't possible before.
We believe the greatest innovations don't just solve problems - they change how we live. They make us question why we ever settled for less.
That's what we're building. Not just a drink, but a new way forward. A future where social connection comes without compromise. Where tradition meets innovation. Where science meets ritual.
This is the future of social drinking.
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